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I’m good at a lot of things: writing, cleaning off someone else’s plate at dinner, falling asleep in cars.

But one thing I can say with certainty is that I’m horrible at figuring out what to buy my boss for the holidays.

Haven’t you ever stressed out trying to choose something your manager would like and actually use? How about your direct reports? Yeah, it’s no fun to have to overthink something that should be so fun.

So, when one of my co-workers sent me a link to Token, an AI website that tells you what to get people for the holidays based on their personality and interests, I was a little more hopeful that this would be my year to nail the office gift exchange.

It works like this: You fill in the occasion, a theme, your relationship to the person, their gender, and their archetype, and Token suggests a variety of exciting and highly-personalized items that may be a good fit. None of them in your price range? No worries—just click “Suggest More” and it spits out alternatives.



The options are (basically) endless: something for your health-nut co-worker, your girl-boss boss, your adventurous networking contact.

The best part is that it’s a truly unique experience—rather than getting everyone in your professional network a candle (bleh), you can get them something that shows you understand who they are and respect them not just as a work mate but as a person. How’s that for impressing the socks off your boss?

Plus, with this extra bit of help, you can spend less time fussing over the “perfect” gift and more time getting your job search in order, wrapping up the year’s responsibilities, or just enjoying your company’s holiday activities.

I can see our future, and it’s bright (and wrapped in a beautiful ribbon).