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Product Marketing Manager, Commerce

3+ months agoSan Francisco, CA

Snap Inc. is a camera company. We believe that reinventing the camera represents our greatest opportunity to improve the way people live and communicate. Our products empower people to express themselves, live in the moment, learn about the world, and have fun together.

The Product team uses creativity, insights, and operational excellence to steer our product vision across Snap Inc. This team of designers, scientists, product managers and product marketers work in a highly collaborative environment to build the products and experiences that bring our community together in new and special ways.

We’re looking for an experienced Product Marketing Manager to own Snapchat’s solutions for Commerce! The ideal candidate must demonstrate a solid vision for how to bring products to market, be at ease in a fast moving and ambiguous environment, and showcase excellent problem solving and communication skills in order to drive impact across different teams. You will use your knowledge of marketplaces, platforms & products used by merchants, and understanding of the ad tech industry to properly inform the roadmap, build global go to market strategies, and coordinate ongoing marketing efforts to grow awareness, understanding, and adoption of Snapchat’s Commerce solutions.

What you’ll do:

  • Be a recognized expert of the Commerce vertical and collaborate with a group of Product Managers, Designers and Sales Managers to develop and execute global go to market strategies, including product positioning, narrative, internal communications and marketing activations

  • Lead extensive market research to identify new opportunities through structured analysis, market trends, competitive benchmarking, quantitative & qualitative feedback, and influence our Commerce product roadmap

  • Be a self starter team player who can lead, coordinate and drive successful alignment across wide cross-functional teams, including Marketing, Communications, Sales, Partnerships, Support, and Localization, with minimal guidance

  • Inspire and educate both internal and external teams on Snapchat’s Commerce solutions

  • Build frameworks and processes to structure conversations, create & socialize activation initiatives, and drive alignment at each level of the company, from peers to senior leadership

Knowledge, Skills & Abilities:

  • Knowledge of the Commerce industry, online and offline, and deep understanding of both paid & organic offerings

  • Extensive go to market strategy & planning experience

  • Effective written and verbal communication

  • Self starter able to prioritize duties and work well on your own

  • Excellent interpersonal skills with a high attention to detail

  • Strategic mindset to bring complex and nuanced concepts into simple actionable tasks

Minimum Qualifications:

  • Bachelor's Degree or equivalent experience

  • 5+ years professional experience in product marketing, product management, internet technology, strategy consulting or other relevant digital marketing experience

  • Track record of overseeing multiple products throughout their entire lifecycle: from pre-planning, to launch, to expanding features and maturing the solution post-launch

Preferred Qualifications:

  • Master's of Business Administration

  • Experience working with eCommerce companies

  • Experience with the retail industry

  • Experience with fast paced work environments

At Snap, we believe that having a team of diverse backgrounds and voices working together will enable us to create innovative products that improve the way people live and communicate. Snap is proud to be an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. If you have a disability or special need that requires accommodation, please don’t be shy and contact us at

Our Benefits: Snap Inc. is its own community, so we’ve got your back! We do our best to make sure you and your loved ones have everything you need to be happy and healthy, on your own terms. Our benefits are built around your needs and include paid maternity & paternity leave, comprehensive medical coverage, emotional and mental health support programs, and compensation packages that let you share in Snap’s long-term success!

Client-provided location(s): San Francisco, CA, USA
Job ID: a283c1825ec11829006683720a323326c40f7c869945a0408f79743bce56a828
Employment Type: Other