As a Social Media Community Management Specialist, you'll be at the forefront of our mission to create meaningful, engaging, and impactful online social media conversations for our clients and audiences. This role is all about driving growth, fostering connections, and telling our brand story in a powerful way. In this role, you'll sit within the Social Media Center of Excellence supporting the Corporate Social Media Team.
Responsibilities
- Develop and implement dynamic strategies to grow, engage, and support our audience, ensuring our brand voice and values are always front and center.
- Monitor and analyze social media trends and platforms to keep Vanguard's social media practices current and effective.
Want more jobs like this?
Get Media, PR, and Communications jobs in Malvern, PA delivered to your inbox every week.
- Lead community management efforts across all social media platforms, ensuring consistent and impactful brand interactions.
- Set the standard for community engagement by providing guidelines, best practices, and escalation protocols to junior crew members and agencies.
- Monitor social media channels for potential issues
- Seek opportunities to insert the brand into social conversations, whether around trending topics, news, or engaging with social influencers and other brands.
- Manage the day-to-day operations of social media channels, including community management, and proactive engagement.
- Use social listening tools to monitor trends, identify opportunities, gather audience insights, and track industry activity to optimize our strategy.
- Expand Vanguard's presence across X, Instagram, LinkedIn, and emerging platforms.
- Manage and facilitate key stakeholder relationships, including brainstorming meetings, project status meetings, and huddles.
- Coordinate and route materials for internal review, collecting feedback, and obtaining necessary approvals.
- Monitor and engage with social media communities, responding to comments, questions, and feedback. Moderate posts and comments to ensure adherence to community guidelines and platform rules.
- Participate in spe cial projects and perform other duties as assigned.
Qualifications
- Strong understanding of business objectives and the role of social media and community management in achieving results
- Proficiency in using social media management and listening tools such Talkwalker , Meltwater, and Khoros to track and report on social media activities.
- Expert in social media platforms such as LinkedIn, Redd it , Meta, and others.
- Comfortable working in a fast-paced environment with rapidly evolving priorities.
- Balance the need to move fast while thinking strategically
- Strong writing and editing skills.
- Proven experience in managing social media accounts and communities.
- Ability to adapt to changing trends and adjust content strategies accordingly.
- Strong organizational skills and the ability to manage multiple projects and stakeholders effectively.
- Ability to handle difficult conversations and navigate sensitive client issues with poise and professionalism.
What It Takes
- 5 years of experience managing social media accounts and online communities.
- Undergraduate degree or equivalent combination of training and experience.
- Expert in social media platforms such as LinkedIn, Redd it , Meta, and others.
- Comfortable working in a fast-paced environment with rapidly evolving priorities.
- Knowledge of search engine optimization (SEO) principles and how to use keywords effectively to enhance content visibility.
Special Factors
Sponsorship
Vanguard is not offering visa sponsorship for this position.
About Vanguard
At Vanguard, we don't just have a mission-we're on a mission.
To work for the long-term financial wellbeing of our clients. To lead through product and services that transform our clients' lives. To learn and develop our skills as individuals and as a team. From Malvern to Melbourne, our mission drives us forward and inspires us to be our best.
How We Work
Vanguard has implemented a hybrid working model for the majority of our crew members, designed to capture the benefits of enhanced flexibility while enabling in-person learning, collaboration, and connection. We believe our mission-driven and highly collaborative culture is a critical enabler to support long-term client outcomes and enrich the employee experience.