TikTok Shop - Live Center Operations Manager

Join us.

Team Overview
TikTok is reshaping the current retail path to purchase and transforming how brands connect with their communities to drive shopping moments through an infinite loop of discovery, consideration, purchase, review, and participation. We are looking for a passionate business development manager to drive the growth for TikTok Shop's newest e-commerce feature - TikTok Shop Live.

Live Center/ Sample Center is a one-stop offline space that provides free samples, filming facilities and hands-on training for TikTok affiliate creators to generate e-commerce content to sell TikTok Shop products. Applicants should manage Live Center/ Sample Center partnerships and performance by optimizing the physical studio operation processes, training the onsite staff, and launching initiatives that encourage TikTok e-commerce creators to engage with physical store locations through creative online campaigns, community events, and trainings.

Responsibilities:
- Cultivate and maintain partnerships with Live Centers, monitor and evaluate partnership performance, ensuring alignment with business goals of e-commerce content output and GMV.
- Streamline and optimize the physical studio operation processes for efficiency and productivity, and scale up best practices to enhance the overall functionality of Live Centers.
- Develop and execute centralized training programs for onsite staff of all sample centers to ensure they are well-equipped to support affiliate creators.
- Understand the needs of affiliate creators and be able to execute creative online campaigns or community events to build a strong offline presence and increase the number of visitors.

Qualifications

Minimum Qualifications:
- Bachelor's degree in Business, Marketing, or related field.
- 5+ years experience in e-commerce business; Proven experience in partnership management and operations optimization.
- Familiarity content creation, and social media platforms, especially TikTok.
- Strong project management skill and offline event operation experience.
- Excellent communication and interpersonal skills.
- Creativity and innovation in developing marketing initiatives to engage creators and the community.

Preferred Qualifications:
- Deep understanding of online-to-offline (O2O) strategies that effectively drive digital audiences to physical retail experiences and offline event management is highly preferred.
- Deep understanding of affiliate creators is highly preferred.
- Strong analytical and problem-solving skills.
- Willingness to travel as needed.
- Strong understanding of livestreaming platforms, technologies, and industry trends.
- Ability to work collaboratively in a cross-functional team environment.

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://shorturl.at/cdpT2

Job Information

[For Pay Transparency] Compensation Description (annually)

The base salary range for this position in the selected city is $111466 - $192533 annually.

Compensation may vary outside of this range depending on a number of factors, including a candidate's qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.

Our company benefits are designed to convey company culture and values, to create an efficient and inspiring work environment, and to support our employees to give their best in both work and life. We offer the following benefits to eligible employees:

We cover 100% premium coverage for employee medical insurance, approximately 75% premium coverage for dependents and offer a Health Savings Account(HSA) with a company match. As well as Dental, Vision, Short/Long term Disability, Basic Life, Voluntary Life and AD&D insurance plans. In addition to Flexible Spending Account(FSA) Options like Health Care, Limited Purpose and Dependent Care.

Our time off and leave plans are: 10 paid holidays per year plus 17 days of Paid Personal Time Off (PPTO) (prorated upon hire and increased by tenure) and 10 paid sick days per year as well as 12 weeks of paid Parental leave and 8 weeks of paid Supplemental Disability.

We also provide generous benefits like mental and emotional health benefits through our EAP and Lyra. A 401K company match, gym and cellphone service reimbursements. The Company reserves the right to modify or change these benefits programs at any time, with or without notice.