Commercial Partnership Solutions Lifestyle Media Manager, NA Business Marketing

Responsibilities
- Create first-of-its kind opportunities to bring to brands for branded programming.
- Amplify TikTok's mission of inspiring creativity and joy through the creation of a varied slate of TikTok ownable monetization opportunities that pay off the business objectives of and drive results for our advertiser partners
- Partner with clients to understand their business objectives to inform future monetization opportunities and to educate the market about editorial/content opportunities and thereby accelerating the overall growth of TikTok Business solutions.
- Generate revenue with these opportunities/sponsorship packages
- Forge partnerships across the user and B2B sides of TikTok, including Sales Operations, Product, Shops, Creator Solutions, Content Programming, Music, Brand Marketing, Business Marketing, and Sales to unlock the most strategic, innovative content solutions for TikTok advertisers.
- Represent the team in client meetings as a credible, collaborative partner who builds trust through clear communication, strategic thinking, and a deep understanding of platform culture.
- Support the development and packaging of key lifestyle tentpole moments on TikTok including Beauty, Fashion, Halloween, and Heritage Months ensuring programs are both culturally relevant and brand-ready.
- Help surface new ideas and whitespace opportunities that drive monetization and cultural impact across lifestyle categories like beauty, fashion, wellness, and retail.

Qualifications

Minimum Qualifications
- Minimum 5 years of direct experience in digital advertising, ad sales, or brand marketing, with a strong understanding of the cultural zeitgeist and emerging trends.
- Experience managing advertisers throughout the funnel with a deep understanding of their challenges and objectives.
- Experience building relationships with top marketing decision-makers at brands and agencies.

Preferred Qualifications
- Topline knowledge of the lifestyle media and landscape preferred.
- Experience creating and selling multi-platform or branded content campaigns (especially in creator-first or social-first environments).
- Strategic thinker with the ability to analyze performance data and apply insights to improve future partnership solutions.
- Exceptional communicator with cross-functional teams and comfortable presenting to both internal and external senior stakeholders.
- Experience working in a fast-paced, matrixed organization with a proactive, entrepreneurial spirit.
- Knowledge of performance metrics, measurement solutions, and the evolving digital media ecosystem.
- Build strong relationships, inspire confidence, and thoughtfully guide brands through ideation and activation.
- A mix of sales and strategy experience, with a proven ability to translate creative concepts into business value for clients.
- Excellent communication and presentation skills with the ability to shape narratives, build decks, and clearly articulate value to internal and external audiences.
- Proactive and curious mindset thrives in a fast-paced environment, collaborates well across teams, and takes initiative to bring new ideas to life.

Job Information

[For Pay Transparency] Compensation Description (annually)

The base salary range for this position in the selected city is $118400 - $212800 annually.

Compensation may vary outside of this range depending on a number of factors, including a candidate's qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.

Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).

The Company reserves the right to modify or change these benefits programs at any time, with or without notice.

For Los Angeles County (unincorporated) Candidates:

Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:

1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;

2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and

3. Exercising sound judgment.