Manager Recruitment Marketing- Remote or Hybrid

Posted Salary/Rate: $110,000 to $115,000

You know how to drive a compelling brand. You know how to engage people and social anything is your thing. You also don't mind some operations work needed to support the platforms. From employment branding and recruitment marketing to candidate engagement, you will own it for Staples US Retail across corporate, stores, print facilities, and distribution centers.

You are a master of creating high-impact demand generation programs to grow a talent network, and as our Recruitment Marketing Manager, Talent Acquisition, you will drive compelling and impactful recruitment marketing strategies. And data? You love it and use it to learn, adapt, and shift direction as needed. If you are a roll up your sleeves, make it happen, kind of contributor and leader who wants a strong and supported team environment then we want to hear from you.

• Lead the vision to ensure the Staples US Retail candidate experience is top notch.
• Drive change in our recruiting processes through identifying new ways to market to candidates.
• Manage the Career site via Oracle CMS and manage/maintain the Oracle CRM database.
• Manage job boards and candidate engagement platforms with our vendors - Indeed, LinkedIn, Snagajob, Appcast and others.
• Manage other third party vendors for marketing and advertising support such as Hello Bar, Broadbean, Twilio and The Muse.
• Build effective marketing strategies for various needs across the business, being able to recommend a campaign plan to convert the best ROI.
• Manage all paid marketing and advertising for hiring initiatives - understanding of PPC, CPC, CPA, CPH, conversion rates and how to spread a budget over the course of a campaign.
• Manage organic marketing and advertising needs - Email campaigns from Oracle CRM, and print collateral materials for the stores to attract, engage, nurture, and convert talent.
• Amplify our employer branding across all candidate-facing sites or channels while inspiring associates to create and share their stories and employer reviews.
• Manage vendor budgets, TA Marketing budget and store marketing budgets.
• Oversee hiring event planning, strategy collaboration, execution, and results.
• Guide and lead the recruitment marketing team through the day to day needs of the business and communicating larger campaign strategies coming down the pipeline.
• Play a key role in developing our people value proposition and infuse employer brand in all candidate touchpoints.
• Manage the TA operations needed to support these marketing efforts.

• Analyze metrics on an ongoing basis, diagnose issues, present solutions, and optimize all sources, tools and tactics.
• Identify opportunities to consolidate, eliminate, create, or enhance processes based on your analysis and insights from the data.

• Create strong partnerships within the business: TA Recruiting team, HR Business Partners, Social & Creative teams, and the business leaders.
• Manage external vendor relationships and contracts to keep a pulse on active marketing campaigns and understand current business trends that could affect strategies.

• 3+ years of experience in a Corporate Branding, Marketing, and/or Talent Acquisition function with a focus on recruitment marketing.
• Knowledge of Oracle HCM, or comparable ATS and similar platforms for developing or enhancing career sites and CRM utilization.
• Expertise in digital and social media advertising, employer branding, campaign management, and with recruiting tools like LinkedIn, Indeed, Snagajob, Appcast, The Muse, Hello Bar, Broadbean, Twilio, and more.
• Savvy with data with a strong ability to compile and analyze data to tell the story and drive results.
• Customer driven and results-oriented, constantly learning and understanding the business needs and maintaining strong and effective relationships across the organization.
• Strong organizational skills, integrity, and great follow through. You don't get overwhelmed easily!
• Bachelor's degree or related experience.