Marketing Insights Lead

Snap Inc. is a camera company. We believe that reinventing the camera represents our greatest opportunity to improve the way people live and communicate. Our products empower people to express themselves, live in the moment, learn about the world, and have fun together.

We’re looking for a Marketing Insights Lead to join Snap Inc! As a member of the Marketing Insights and Strategy team, you will launch local or region-specific research related to consumer and business moments and localize global advertiser and consumer insights. Working from our Sydney office, you’ll collaborate with other insights team members, Global Business Marketing, Communications Sales, and Marketing Science to drive local relevance in our business and consumer advertising and communications.

• What you’ll do:

  • Be the absolute expert about our community and consumer research in Australia and other priority APAC countries across multiple disciplines and audiences

  • Collaborate with Global Business Marketing, Communications, Sales, and Marketing Science teams to build consumer-driven narratives based on first-party data, quantitative and qualitative external research primarily in support of ad sales organization

  • Identify outages in consumer or advertiser understanding at vertical and market level in Australia and other priority APAC countries and both commission new research and localize centrally-run global research 

  • Work closely with headquarters insights teams to ensure any research conducted globally is locally relevant and translated to include unique market needs.  Will be responsible for localizing and socializing global insights studies for Australia and APAC priority markets, in particular among the local advertiser community 

  • Work with media and analytics teams at headquarters to measure impact of local advertising campaigns

  • Represent Snapchat at industry events and conferences to share latest thought leadership and learnings relevant to the category and community

  • Identify and recommend local research partners, both syndicated and primary 

• Knowledge, Skills & Abilities:

  • Deep understanding and experience across custom quantitative and qualitative research design across vendors and categories

  • Strong synthesis skills across multiple types of research.  Makes recommendations with a strong, data-driven point of view

  • Leads research with no oversight and strong strategic thinking capabilities.  Understands where to "poke holes" and challenge research to make outcomes more bulletproof

  • A clear understanding of what drives the advertising industry

  • Proven ability to excel in a fast-paced environment, work flawlessly under tight deadlines, and prioritize across several simultaneous projects

  • Exceptional attention to detail with a keen eye for presentation design and conveying granular data in a digestible way

  • Excellent written and verbal communication skills

  • Strong interpersonal skills with a team player attitude

  • A passion for Snapchat and creativity

• Minimum Qualifications: 

  • BS/BA degree or equivalent years of experience

  • 8+ years experience in market research, including experience focused on the advertising industry

• Preferred Qualifications:

  • Experience working across multiple APAC/SEAK markets

  • Experience across multiple industries 

  • Previous experience managing across time zones

At Snap, we believe that having a team of diverse backgrounds and voices working together will enable us to create innovative products that improve the way people live and communicate. Snap is proud to be an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. EOE, including disability/vets. If you have a disability or special need that requires accommodation, please don’t be shy and contact us at accommodations-ext@snap.com.