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Growth Marketing Manager

AT Signpost
Signpost

Growth Marketing Manager

Remote

Growth Marketing Manager
(Full-Time)

 

At Signpost, we’re on a mission to reshape the way small businesses communicate with their customers. Missed calls, slow follow-ups, and lost revenue are a daily struggle for home service providers - and we’re here to change that.

We provide communication solutions that help businesses respond instantly, manage leads seamlessly, and schedule jobs effortlessly. Our platform combines live answering, AI-powered voice receptionists, and auto responders, ensuring that no customer interaction falls through the cracks.

We’re growing fast and looking for a Growth Marketing Manager who can build and scale multi-channel campaigns that drive customer acquisition, activation, and revenue. If you thrive in a fast-moving environment, love testing and optimizing for results, and are motivated by making an impact, we’d love to meet you.

Who You Are:

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  • A full-funnel growth marketer with a test-and-learn mindset and strong instincts for what moves the needle.
  • Deep experience with performance marketing, landing page optimization, and CRM/email nurture flows.
  • You thrive in fast-paced environments and enjoy both strategy and hands-on execution.
  • You're analytical and love finding insights in data — but you're also a creative thinker who can craft compelling offers and messaging.
  • Comfortable with ambiguity, self-starting, and stretching across channels to figure out what works.
  • Bonus if you’ve worked in SaaS, or B2B2C environments — especially ones that sell to SMBs or non-technical buyers.

Desired Experience:

  • 3–5+ years in growth, demand gen, or performance marketing roles
  • Strong foundation in paid ads (Google, Meta, LinkedIn), SEO and email marketing
  • Experience with attribution models, marketing automation platforms, and reporting tools
  • Track record of owning and improving funnel metrics from awareness to conversion
  • Bonus: You’ve marketed to small businesses, service providers, or in a two-sided marketplace
  • Extra bonus: You’ve built scalable marketing programs with a lean team or solo

What You'll Do:

  • Own the acquisition engine across paid, organic, referral, and partner channels
  • Design and execute campaigns to drive demo volume, pipeline, and revenue — fast
  • Test and optimize landing pages, lead magnets, ad creative, and email nurture flows
  • Collaborate with Product Marketing on messaging and offer testing
  • Partner closely with Sales, Rev Ops, and Partnerships to drive qualified lead growth
  • Identify and scale new acquisition channels (e.g. YouTube, affiliate, podcast, etc)
  • Build and manage our marketing automation and attribution stack (HubSpot, GA4, Meta/Google Ads, etc.)

Why work with us? 

  • Competitive wages.

  • Competitive benefits including Medical, Dental, Vision, 401k for our full-time employees.

  • Paid Time Off (PTO).

  • Work for, and be surrounded by, talented professionals who will help you thrive in your role.

Job ID: 6957094
Employment Type: Other

Perks and Benefits

  • Health and Wellness

    • Health Insurance
    • Dental Insurance
    • Vision Insurance
    • Life Insurance
    • FSA
  • Parental Benefits

    • Birth Parent or Maternity Leave
    • Non-Birth Parent or Paternity Leave
  • Work Flexibility

    • Remote Work Opportunities
  • Office Life and Perks

    • Casual Dress
    • Happy Hours
    • Snacks
    • Some Meals Provided
    • Company Outings
  • Vacation and Time Off

    • Paid Vacation
    • Unlimited Paid Time Off
    • Paid Holidays
    • Personal/Sick Days
  • Financial and Retirement

    • 401(K)
    • Company Equity
    • Performance Bonus
  • Professional Development

    • Promote From Within
    • Mentor Program
    • Shadowing Opportunities
    • Access to Online Courses
    • Lunch and Learns
  • Diversity and Inclusion

    • Diversity, Equity, and Inclusion Program