Senior Product Manager, Affiliate Services Lead

Job Description:

We're open to hiring for this position in the following states: AZ, CA, CO, CT, FL, GA, IL, IN, MD, MA, MN, NV, NJ, NY, OH, OR, PA, TX, UT, VA, WA, WI.

SUMMARY

Rakuten Advertising leads the industry in delivering performance-driven ad solutions that help the world's top brands connect with unique, highly engaged audiences - from first impression to final sale. Our experienced full-service team leverages our global ecosystem and dedicated media properties to create strategic, creative ad experiences that drive engagement, action, loyalty, and value.

To ensure that our services remain a core part of our offering, Rakuten Advertising is looking for an experienced Product Manager to refine and productize new and existing service offerings that complement our cutting-edge technology so that our clients can continue to achieve their affiliate, influencer, and other digital marketing goals.

• Developing Rakuten Advertising's client services offering strategy in alignment with our portfolio of products and services.
• Identifying new opportunities for our strategic and advisory services by collecting and analyzing market data, conducting customer research, and testing new services in North America, Europe, and Asia Pacific.
• Drafting the vision, strategy, and execution of our services and helping to define our product roadmap.
• Collecting customer, sales, and marketing feedback to refine service offerings in-flight and maximize adoption.

• Instituting agile-like processes to develop concepts and roadmaps and synthesize user insights into actionable requirements, user stories, and specifications.
• Analyzing metrics to inform product success and evolution to ensure our services provide an exceptional experience.
• Implementing operational excellence by building processes around a robust analytics set that supports high service quality.
• Collaborating with product marketing and other stakeholders on the GTM strategy that encompasses Rakuten's ecosystem of sister companies and partners to drive adoption across shared global clients.

• Minimum of 8 years' experience in digital advertising or client services in a B2B environment.
• Program management and cross-functional/cross-business execution experience.
• Minimum 5 years of Product Management or Consulting Experience, including uncovering customer insights, defining services' value proposition, setting pricing, and testing and launching new services across regions.
• Collaboratively and objectively assesses benefits, costs, and viability of proposed services and drives alignment across a diverse group of stakeholders.
• Strong written and verbal communication skills, including the ability to present ideas to the senior leadership of Rakuten and customers.
• Experience in supporting sales and solutions architects.
• Proven track record in engaging and managing B2C clients in diverse profiles (large-multinational, small-local) and various industry/verticals.
• BS/BA degree - technical field preferred.
• Experience working in the ad tech space; affiliate marketing a plus but not required.