We are looking for a passionate & seasoned Product Marketing Manager to help drive our investments in the publishing and rights management space. You'll be responsible for creating business and product strategies for both content creators and content rights holders, building and executing our go-to-market plans, and coordinating a cross-functional team building the product experiences for rights management on both Facebook and Instagram. The ideal candidate will have a multi-disciplinary background-including business strategy, marketing, and analytical skills - and be passionate about the creator & media ecosystem.
Product Marketing Manager, Publishing and Rights Management Responsibilities:
- Partner with product and engineering to define the strategy and roadmap for upcoming investment in the publishing and rights management space
- Envision and execute go-to-market plans for content creators and rights holders, collaborating across engineering, product management, partnerships, deal team, operations, partner marketing and communications to test, announce, launch, & scale products
- Surface & synthesize qualitative & quantitative insights that shape product direction
- Establish, refine & scale our existing rights management products with content creators and rights holders
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- 8+ years of work experience in business strategy, product marketing, consulting or marketing
- BA/BS degree
- Experience working in media, bonus if that experience included working with rights holders or in the rights management space
- Experience launching and driving adoption for new products and services while owning and achieving KPIs
- Experience conveying ideas to end users and engineering teams alike
- MBA preferred
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