Growth Strategist
3+ months ago• New York, NY
About Madison Logic:
Our team is reshaping B2B marketing and having fun in the process! When joining Madison Logic, you are committing to giving 100% and always striving for more. As a truly global company, we take pride in a diverse culture free from gender, racial, and other forms of bias.
Our Vision: We empower B2B organizations globally to convert their best accounts faster
Our Values:
URGENCY Lead with Action. Prioritize Follow-up.
ACCOUNTABILITY Don't Point Fingers. Take Responsibility.
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INNOVATION Think Big. Innovate.
RESPECT Respect Customers. Respect Each Other.
INTEGRITY Act Ethically. Lead by Example.
At ML you will work with & learn from an incredible group of people who care about your success as much as they care about their own. Our team is at the heart of what we do and our success starts with you!
About the Role:
Madison Logic’s Enterprise ABM Strategists serve as subject matter experts for our most ambitions clients. You’ll work as an extension of their marketing and agency teams with a focus on multi-channel, full funnel ABM strategy. Operating hand-in-hand with Account Directors and Customer Success you’ll deliver bespoke:
- Content elevation and optimization strategies
- Data led analysis of program performance, with an eye towards long term planning
- Actionable market trends insights
The Strategist team is tasked with strengthening client partnerships by delivering these insights across the customer life cycle to increase client opportunity volume, value, and velocity.
What You'll Do:
- Facilitate strategic selling across CTV, Content Syndication, Targeted Display, and Social channels -- underpinned by ML Platform connections
- Collaborate with sales, customer success, and marketing to understand client business needs.
- Run ML Insight reports, evaluate past program results, research competitor programming, assess content assets to propose compelling, multi-channel ABM solutions
- Prepare and lead client presentations, in support of implementing data driven targeting
- Offer best practice consultations for clients as they develop nurture tactics and craft sales enablement processes in support of media programs
- Maximize mutual success of LinkedIn partnership by helping clients break down traditional marketing silos in favor of always on ABM programs
About You | Basic Qualifications:
- Exceptional interpersonal skills with the ability to deliver a highly technical pitch to all audiences
- 5+ years serving as a media strategist, marketing consultant, SaaS Customer Success Manager, or similar in the enterprise B2B space
- Experience delivering presentations and demonstrations to senior level business and technical audiences
- Ability to travel for client meetings and events as needed (without notice)
About You | Preferred Qualifications:
- Prior experience developing and delivering content to a global, executive audience
- Ability to quickly learn, understand, and work with multiple technological environments
- Familiarity with some combination of Madison Logic, digital advertising, CRM solutions, Marketing Automation Platforms, and demand generation strongly preferred
- Knowledge of Account Based Marketing and web analytics solutions, such as Google Analytics, or LinkedIn Marketing Solutions a plus
Benefits & Perks:
- Opportunities for Advancement – As We Grow, You Grow!
- Competitive Benefits including Medical, Dental, Vision, and FSA plans
- Employer-paid Life, AD&D and STD insurance
- 401k with Company Match
- Commuter Benefits (Transit & Parking)
- Generous Paid Time Off including: Paid Holidays, 17 Vacation Days (to start!), Sick Time, Summer Friday/Flex Holiday Program, and Parental Leave
- 2 Paid Volunteer Days
- An innovative, energetic culture and a fantastic team!
Work Environment:
We offer a mix of in-office and hybrid working. Hybrid remote work arrangements are not available for all positions. Please refer to the job posting detail to determine what in-office requirements apply. Where applicable, hybrid WFH days work must be conducted from your home office located in a jurisdiction in which Madison Logic has the legal right to operate. WFH requires availability and responsiveness on a full-time basis from a distraction free environment with access to high-speed internet. Please inquire for more details.
Pay Transparency/Equity:
We are committed to paying our team equitably for their work, commensurate with their individual skills and experience. Salary Range and additional compensation, including discretionary bonuses and incentive pay, are determined by a rigorous review process taking into account the experience, education, certifications and skills required for the specific role, equity with similarly situated team members, as well as employer-verified region-specific market data provided by an independent 3rd party partner.
We will provide more information about our perks & benefits upon request.
Our Commitment to Diversity & Inclusion:
Madison Logic is proud to be an equal opportunity employer. We are committed to equal employment opportunity regardless of sex, race, color, religion, national origin, sexual orientation, age, marital status, disability, gender identity or Veteran status.
Privacy Disclosure:
All of the information collected in this form and/or by your application by submission of your online profile is necessary and relevant to the performance of the job applied for. We will process the information provided by you in this form, your CV (including physical and online resume profiles), by the referees you have noted, and by the educational institutions with whom we may undertake to verify your qualifications with, in accordance with our privacy policy and for recruitment purposes only.
For more information on how we process the information you have provided including relevant lawful bases (where relevant) please see our privacy policy which is available on our website (https://www.madisonlogic.com/privacy/).
Client-provided location(s): New York, NY
Job ID: 5ce5a40d-5549-4d95-9a80-dc27c9dc0400
Employment Type: OTHER
Posted: 2022-02-02T15:36:11
Perks and Benefits
Health and Wellness
Parental Benefits
Work Flexibility
Office Life and Perks
Vacation and Time Off
Financial and Retirement
Professional Development
Diversity and Inclusion