Overview
Intuit is on a mission to power prosperity around the world for consumers, small businesses, and the self-employed. Our Brand and Transformation team (B+T) brings that mission to life through high-impact experiences, events, advertising, marketing campaigns, and other creative expressions for internal and external audiences.
As a Copywriter for Intuit, you'll join a cross-disciplinary team of marketers, strategists, producers, designers, and writers who are building the Intuit brand together. On the B+T team, you'll play an integral role as a key contributor to creative theming, concepting, and copywriting across end-to-end events, experiences, and campaigns.
What you'll bring
- A world-class copywriting portfolio of original work that demonstrates your talent and expertise for creative copywriting. We'd like to see examples that showcase your work across a range of projects such as digital, websites, social media, campaigns, and events.
- Experience writing for websites including UX copy, SEO, and website content.
- An audience-first approach, with writing informed by compelling audience insights.
- A range of copywriting styles. You can flex your approach from head to heart to funnybone to meet the needs of your audience.
- Experience working within creative teams and with cross-functional partners. You thrive in team environments.
- You have 5+ years experience as a copywriter with a focus on writing for brands with strong digital presence, either in-house or on the agency side.
- You have experience with co-creation and/or design thinking methodologies.
- You are able to work in-person at least two days a week in the office (Mountain View or Woodland Hills)
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How you will lead
- Customer obsession. You'll start every project with your team talking to customers to develop insights and empathy that lead to breakthrough creative ideas.
- A collaboration mindset. As a hands-on copywriter, you'll be responsible for the writing on your projects and you'll welcome teamwork and partnership.
- You'll be a creative spark who brings bold, innovative thinking and creative energy to your projects and team.
- You are plugged in to culture and get excited by new trends, which you apply in your copywriting craft.
- Collaborate within the Intuit copy team to help develop and evolve the Intuit Voice and Tone Guidelines.
- Sweat the details. As a writer and lover of words, you have strong attention to detail and take great care picking perfect words - you'd also happily spend an afternoon debating the difference between "crispy" and "crunchy".