Sales Enablement Manager I

Your role and responsibilities

Are you passionate about creating impactful learning experiences that drive real results? At HashiCorp, we're looking for a dynamic Revenue Enablement - Instructional Design Lead to craft innovative, AI-powered training solutions for our global sales team. You'll be at the forefront of developing content that not only boosts sales performance but also empowers our sales professionals to reach their full potential through intelligent, data-driven enablement strategies.

As a key member of our growing Revenue Enablement team, you'll play a crucial role in setting new standards for learning and development across HashiCorp's sales organization. We're looking for someone with a deep understanding of sales enablement or SaaS sales, who has a proven track record of designing training solutions that inspire and motivate sales teams to achieve their goals. If you thrive in a fast-paced environment, bring a collaborative spirit, and have a "whatever it takes" attitude, we want you on our team!

Responsibilities:

AI-Enhanced Learning Solutions: Leverage generative AI tools and machine learning insights to personalize learning paths, automate content creation, and optimize training delivery for maximum impact.

● Sales Playbook Development: Design and maintain comprehensive, scalable sales playbooks that align with go-to-market strategies, incorporating best practices, competitive insights, and AI-driven recommendations.

● Creative Learning Design: Employ diverse learning methodologies, gamification, and adult learning principles to create engaging, effective training programs tailored to a global sales audience.

● Content Creation: Drive the development of cutting-edge learning assets-from e-learning modules and videos to instructor-led sessions-using AI tools to streamline production and enhance interactivity.

● LMS & Tech Stack Management: Oversee the administration of our Learning Management System and integrate AI-powered analytics to track learner engagement and performance.

● Knowledge Management: Implement taxonomy and metadata tagging systems to organize knowledge assets, making it easier for sales teams to access relevant content when they need it.

● Performance Measurement: Define KPIs and use AI-driven analytics to assess training effectiveness, identify skill gaps, and continuously improve enablement strategies.

Required education

High School Diploma/GED

Preferred education

Bachelor's Degree

Required technical and professional expertise

● 4-6 years of experience in instructional design, ideally within revenue enablement at a SaaS company.

● Proven experience developing sales playbooks and enablement content that drives measurable outcomes.

● Proficiency with e-learning and content creation tools (e.g., Articulate Rise, Camtasia, Adobe Creative Suite), and familiarity with AI tools like ChatGPT, Synthesia, or Descript.

● Experience managing LMS platforms such as Highspot, Seismic, or similar, with a strong organizational mindset.

● Strong storytelling and presentation skills, with the ability to simplify complex concepts and engage diverse audiences.

● A proactive, cross-functional collaborator who anticipates challenges and delivers high-impact enablement solutions.

● A self-motivated learner who quickly adapts to new technologies and thrives in a fast-evolving tech stack

● A BA or BS degree is preferred. Bonus points for skills in video production, graphic design, or AI prompt engineering.

ABOUT BUSINESS UNIT

IBM Software infuses core business operations with intelligence-from machine learning to generative AI-to help make organizations more responsive, productive, and resilient. IBM Software helps clients put AI into action now to create real value with trust, speed, and confidence across digital labor, IT automation, application modernization, security, and sustainability. Critical to this is the ability to make use of all data, because AI is only as good as the data that fuels it. In most organizations data is spread across multiple clouds, on premises, in private datacenters, and at the edge. IBM's AI and data platform scales and accelerates the impact of AI with trusted data, and provides leading capabilities to train, tune and deploy AI across business. IBM's hybrid cloud platform is one of the most comprehensive and consistent approach to development, security, and operations across hybrid environments-a flexible foundation for leveraging data, wherever it resides, to extend AI deep into a business.

YOUR LIFE @ IBM

In a world where technology never stands still, we understand that, dedication to our clients success, innovation that matters, and trust and personal responsibility in all our relationships, lives in what we do as IBMers as we strive to be the catalyst that makes the world work better.

Being an IBMer means you'll be able to learn and develop yourself and your career, you'll be encouraged to be courageous and experiment everyday, all whilst having continuous trust and support in an environment where everyone can thrive whatever their personal or professional background.

Our IBMers are growth minded, always staying curious, open to feedback and learning new information and skills to constantly transform themselves and our company. They are trusted to provide on-going feedback to help other IBMers grow, as well as collaborate with colleagues keeping in mind a team focused approach to include different perspectives to drive exceptional outcomes for our customers. The courage our IBMers have to make critical decisions everyday is essential to IBM becoming the catalyst for progress, always embracing challenges with resources they have to hand, a can-do attitude and always striving for an outcome focused approach within everything that they do.

Are you ready to be an IBMer?

ABOUT IBM

IBM's greatest invention is the IBMer. We believe that through the application of intelligence, reason and science, we can improve business, society and the human condition, bringing the power of an open hybrid cloud and AI strategy to life for our clients and partners around the world.

Restlessly reinventing since 1911, we are not only one of the largest corporate organizations in the world, we're also one of the biggest technology and consulting employers, with many of the Fortune 50 companies relying on the IBM Cloud to run their business.

At IBM, we pride ourselves on being an early adopter of artificial intelligence, quantum computing and blockchain. Now it's time for you to join us on our journey to being a responsible technology innovator and a force for good in the world.

IBM is proud to be an equal-opportunity employer. All qualifiedapplicants will receive consideration for employment without regard to race,color, religion, sex, gender, gender identity or expression, sexualorientation, national origin, caste, genetics, pregnancy, disability,neurodivergence, age, veteran status, or other characteristics. IBM is alsocommitted to compliance with all fair employment practices regardingcitizenship and immigration status.

OTHER RELEVANT JOB DETAILS

IBM offers a competitive and comprehensive benefits program. Eligible employees may have access to:

• Healthcare benefits including medical & prescription drug coverage, dental, vision, and mental health & well being
• Financial programs such as 401(k), the IBM Employee Stock Purchase Plan, financial counseling, life insurance, short & long- term disability coverage, and opportunities for performance based salary incentive programs
• Generous paid time off including 12 holidays, minimum 56 hours sick time, 120 hours vacation, 12 weeks parental bonding leave in accordance with IBM Policy, and other Paid Care Leave programs. IBM also offers paid family leave benefits to eligible employees where required by applicable law
• Training and educational resources on our personalized, AI-driven learning platform where IBMers can grow skills and obtain industry-recognized certifications to achieve their career goals
• Diverse and inclusive employee resource groups, giving & volunteer opportunities, and discounts on retail products, services & experiences

We consider qualified applicants with criminal histories, consistent with applicable law.

This position was posted on the date cited in the key job details section and is anticipated to remain posted for 21 days from this date or less if not needed to fill the role.

IBM will not be providing visa sponsorship for this position now or in the future. Therefore, in order to be considered for this position, you must have the ability to work without a need for current or future visa sponsorship.

Client-provided location(s): San Francisco, CA

Job ID: IBM-49904

Employment Type: OTHER

Posted: 2025-07-31T11:49:20