Event & Experience Marketing Professional

● Measure and analyze event performance, including ROI, lead generation, and brand impact, providing regular reports to senior leadership.

● Stay current with the latest industry trends, event technologies, and best practices to propose innovative and impactful event concepts.

Management & Operations:

● Lead, mentor, and develop a team of event specialists, fostering a collaborative and high-performing team culture.

● Develop and manage the quarter / annual event budget, ensuring accurate forecasting and tracking of all expenditures.

● Negotiate contracts and manage relationships with external vendors, agencies, and partners to ensure quality service and cost-effectiveness.

● Collaborate closely with cross-functional teams, including Sales, Field Marketing, and Communications, to ensure seamless integration and alignment of event activities.

Required education

None

Preferred education

Bachelor's Degree

Required technical and professional expertise

Skills & Experience:
● Demonstrated expertise across all Marketing disciplines.

● Experience working global, multinational companies. Roles working outside of Japan will be highly regarded.

● A minimum of 10 years of experience in event management. Experience in B2B Marketing or the Technology sector will be highly regarded.

● A minimum of 5 years of experience in a people management role, with a proven track record of leading and developing teams.

● Demonstrated experience in managing large-scale event budgets.

● Excellent communication and negotiation skills in English, with the ability to collaborate effectively with global stakeholders, including US headquarters. Business-level proficiency in Japanese is also required.

Preferred technical and professional experience

Skills & Experience:

● Proven experience managing the full lifecycle of diverse event formats, including large-scale flagship conferences (1,000+ attendees), face-to-face events, webinars, and 3rd party sponsorship activations.

● Hands-on experience with CRM platforms (e.g., Salesforce) and marketing automation tools (e.g., Marketo).

● Strong data analysis skills and the ability to derive actionable insights from event metrics.

● Teritiary qualifications in Marketing or a similar field. International qualifications highly regarded.

Ideal Candidate Profile
● A natural leader with the ability to inspire and motivate a team.

● An exceptional communicator and negotiator with strong interpersonal skills.

● A strategic thinker with outstanding problem-solving abilities.

● Highly organized, with meticulous attention to detail and the ability to manage multiple projects simultaneously under pressure.

● An innovative mindset with a strong desire to take on new challenges and explore creative approaches.

● Creative, proactive, and passionate about delivering world-class event experiences.

● An ambitious professional with future leadership aspirations.

YOUR LIFE @ IBM

In a world where technology never stands still, we understand that, dedication to our clients success, innovation that matters, and trust and personal responsibility in all our relationships, lives in what we do as IBMers as we strive to be the catalyst that makes the world work better.

Being an IBMer means you'll be able to learn and develop yourself and your career, you'll be encouraged to be courageous and experiment everyday, all whilst having continuous trust and support in an environment where everyone can thrive whatever their personal or professional background.

Our IBMers are growth minded, always staying curious, open to feedback and learning new information and skills to constantly transform themselves and our company. They are trusted to provide on-going feedback to help other IBMers grow, as well as collaborate with colleagues keeping in mind a team focused approach to include different perspectives to drive exceptional outcomes for our customers. The courage our IBMers have to make critical decisions everyday is essential to IBM becoming the catalyst for progress, always embracing challenges with resources they have to hand, a can-do attitude and always striving for an outcome focused approach within everything that they do.

Are you ready to be an IBMer?

ABOUT IBM

IBM's greatest invention is the IBMer. We believe that through the application of intelligence, reason and science, we can improve business, society and the human condition, bringing the power of an open hybrid cloud and AI strategy to life for our clients and partners around the world.

Restlessly reinventing since 1911, we are not only one of the largest corporate organizations in the world, we're also one of the biggest technology and consulting employers, with many of the Fortune 50 companies relying on the IBM Cloud to run their business.

At IBM, we pride ourselves on being an early adopter of artificial intelligence, quantum computing and blockchain. Now it's time for you to join us on our journey to being a responsible technology innovator and a force for good in the world.

IBM is proud to be an equal-opportunity employer. All qualifiedapplicants will receive consideration for employment without regard to race,color, religion, sex, gender, gender identity or expression, sexualorientation, national origin, caste, genetics, pregnancy, disability,neurodivergence, age, veteran status, or other characteristics. IBM is alsocommitted to compliance with all fair employment practices regardingcitizenship and immigration status.

OTHER RELEVANT JOB DETAILS

For additional information about location requirements, please discuss with the recruiter following submission of your application.

Client-provided location(s): Tokyo, Japan

Job ID: IBM-47870

Employment Type: OTHER

Posted: 2025-07-23T11:46:07