Regional Product Lead, Media Effectiveness

Minimum qualifications:

• Bachelor's degree or equivalent practical experience.
• 4 years of experience in product management, marketing, management consulting, or project management in technology.
  
• Experience working with Product Management or Engineering teams, executive leadership, and cross-functional stakeholders.

• Experience influencing stakeholders to devise and scale a strategy.
• Experience influencing c-level executives, managers, and promoters.
• Ability to understand and adapt to the motivations of different stakeholder groups.
• Ability to take complex, ambiguous topics, and present them in a clear and concise manner to stakeholders.
• Excellent organizational and project management skills, with the ability to collaborate across cross-functional boundaries.
• Excellent written and verbal communication, people management, problem-solving, and critical thinking skills.

• Consult with promoters and customers to identify opportunities associated with potential business growth and develop holistic measurement solutions for their business and marketing challenges.
• Identify and build knowledge about the typical measurement solutions used by customers and agencies, and develop Google positioning for the market.
• Advise customer partners on methodologies for marketing and media analytics, measurement and attribution. Help customers navigate industry standards and alternatives.
• Work with Sales and Analytics teams to interpret, analyze and contextualize the results of different Google measurement solutions (e.g., incrementality studies) showing Google's impact to customers.
• Partner with sales to position Google results against the client's marketing objective as well as drive conversations about growth.