Executive Office, Brand and Content Strategy; Marketing Operations Associate
About Goldman Sachs Global Marketing:
Led by the firm's first Chief Marketing Officer, the Global Marketing function at Goldman Sachs is a unified horizontal organization, having come together to codify a business-critical function seen as core to the firm's future growth. As such, GS has built out a data-and-technology enabled team of growth marketers, delivering value for the brand and the business. The organization consists of a number of key, senior-level COE roles in areas such as Brand Marketing and Content, as well as senior marketing leads for each of our key revenue businesses. Together, this team collaborates on a scaled and consistent approach to marketing the brand and its offerings. Our mission is to be a demonstrable force multiplier for the businesses we serve, focused on protecting the firm's reputation while adding value as an incremental distribution channel for commercial priorities.
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The COO Team within Global Marketing is responsible for setting the direction for the function, spanning development of annual business planning, establishing KPIs, managing firmwide marketing spend, and leading initiatives around communications, culture, and talent; as well as partnering with the CMO on top-priority initiatives. The COO team drives collaboration across the brand and revenue division marketing teams, ensuring aligned "One GS" strategies and executional excellence. As well, the core operations part of the team implements processes and governance, leads vendor management - spanning contracts to onboardings to payments - and oversees the function's partnership with legal, compliance, HCM, risk, finance, and other teams. This group also comprises a project management practice dedicated to supporting and driving flagship marketing efforts.
Role Summary
This Associate will play a key role on the core operations part of the COO team, focused on collecting and managing marketing budgets from around the firm; partnering with strategic sourcing and legal to enhance our vendor/agency onboarding process; and developing consistent toolkits, processes, and materials for marketers to use across the firm. The role will also participate in identifying and implementing new technology solutions to improve the efficiency and effectiveness of marketing, and act as a "go-to" problem solver to tactically engage across the Global Marketing team where smart, strategy, and high-touch project management is needed. Hence this role requires both a strategic and operational mindset, a desire to tackle issues as they arise, and the energy to bring new ideas to an organization moving into its fourth full year, as well as the ability to develop ground-up approaches for a new marketing organization operating at scale and bring together previously disparate processes and teams from across the firm. All roles on the COO team will coordinate and liaise with multiple teams from within the function and interface with senior-most marketing and firm leadership.
Position Responsibilities
- Governance and process design and implementation: Partnering with the team to develop and implement firmwide marketing processes and ways-of-working between centralized Marketing and our businesses
- Designing campaign workflows, ways-of-working, and timing/meeting cadence to support cross-disciplinary marketing strategies
- Building, scaling, and implementing firmwide governance standards around all areas of marketing
- Developing marketing playbooks and 'checkpoints' within the go-to-market process in order to build a consistent and repeatable approach
- Development of Project Management Office (PMO): Develop playbooks and process for a PMO team to drive momentum and excellence on key marketing projects across the division
- Spend Management, budgets, and agency sourcing: Track payments through firmwide systems (Ariba), partner with ops and finance teams on planning, reforecasting, and allocation. Partner with strategic sourcing and legal teams to streamline and optimize process for agency and other vendor onboarding. Track vendor metrics including cost efficiency and diversity of agencies.
- Contract development, review, and tracking: Partner with strategic sourcing, legal, and key stakeholders to develop contracts with our vendor partners to ensure inclusion of proper contract commercials and clearly defined deliverables that support marketing needs.
Qualifications
- 3-6 years experience in a relevant role/organization, including chief of staff, COO, management and strategy; and/or finance and operations teams
- Preferred experience/comfort with legal terminology and concepts to facilitate review and development of contracts and scopes of work
- Familiarity with project and campaign/workflow management software (i.e. Smartsheets, Confluence, JIRA)
- Highly organized and detail-oriented problem-solver who is able to employ leadership, critical thinking, and time management skills
- Excellent communication and interpersonal skills, both written and oral
- Highly collaborative, team-oriented, and strong consensus builder with confidence in interaction with senior stakeholders
- Demonstrated ability to work well under pressure and across complex organizations; able to manage and execute effectively on multiple, time-sensitive projects, with keen sense of urgency
- Familiarity with business tools such as Excel, PowerPoint, and Tableau
- Experience in Financial Services industry and/or Marketing function preferred but not required
- Bachelor's Degree (BA/BS) and/or graduate degree
About Goldman Sachs:
At Goldman Sachs, we commit our people, capital and ideas to help our clients, shareholders and the communities we serve to grow. Founded in 1869, we are a leading global investment banking, securities and investment management firm. Headquartered in New York, we maintain offices around the world.
We believe who you are makes you better at what you do. We're committed to fostering and advancing diversity and inclusion in our own workplace and beyond by ensuring every individual within our firm has a number of opportunities to grow professionally and personally, from our training and development opportunities and firmwide networks to benefits, wellness and personal finance offerings and mindfulness programs. Learn more about our culture, benefits, and people at GS.com/careers
We're committed to finding reasonable accommodations for candidates with special needs or disabilities during our recruiting process. Learn more: https://www.goldmansachs.com/careers/footer/disability-statement.html
Salary Range
The expected base salary for this New York, New York, United States-based position is $100000-$160000. In addition, you may be eligible for a discretionary bonus if you are an active employee as of fiscal year-end.
Benefits
Goldman Sachs is committed to providing our people with valuable and competitive benefits and wellness offerings, as it is a core part of providing a strong overall employee experience. A summary of these offerings, which are generally available to active, non-temporary, full-time and part-time US employees who work at least 20 hours per week, can be found here.