Category Manager

Job Title: Category Manager

Location: Dublin or Belfast

About the role:

The Category Development Manager will spearhead the development and execution of a multi-year roadmap aimed at driving significant category growth across various channels and customers. This role requires strategic ownership, cross-functional collaboration, and a data-driven approach to ensure Diageo Ireland remains at the forefront of industry practices.

About You:

• An innovative leader with a proven track record of developing and landing category growth strategies within the FMCG industry.
• A strategic approach and ability to navigate complex market dynamics which will enable this role to develop and implement differentiated growth roadmaps that drive significant market share gains.
• Strong analytical skills, using this leverage insights and data to inform decision-making and optimise performance.
• Collaborative nature allowing this role to lead cross-functional teams effectively, aligning diverse collaborators around common goals.
• An ability to foster innovation, ensuring that product pipelines are both insightful and aligned with market realities.
• Experience in managing customer relationships across varied channels which will equip the individual in this role with the skills needed to influence and drive category priorities.
• As a future-fit leader, this role will be committed to continuous learning and applying global practices to maintain Diageo Ireland's competitive edge. Passionate about at nurturing talent, creating an environment where individuals can thrive and reach their full potential.
• A passion for excellence and ability to inspire others make you an invaluable asset in leading Diageo's category growth agenda!

• Strategic Roadmap Development: Lead the creation of a differentiated 3+ year category growth strategy tailored by customer and channel.
• Performance Management: Oversee in-year category performance, identifying necessary course corrections to achieve targets.
• Cross-Functional Leadership: Guide a cross-functional team to align on annual priorities during customer range reviews, collaborating closely with Revenue Growth Management (RGM) to optimize assortment management.
• Innovation Partnership: Drive the category growth agenda with the innovation team, ensuring that the pipeline is aligned with insights and market realities.
• Insight & Data Utilization: Develop an insight-centric reporting suite to inform the design, differentiation, and delivery of category plans across channels.
• External Insight Leadership: Lead external category insight initiatives using an "Outside In" approach.

• Integrate global FMCG industry findings to maintain Diageo Ireland's position as a leader in best-in-class Category Development practices.
• Manage diverse collaborators across varied channels and customer landscapes to lead and influence effectively.
• Foster talent development within teams to ensure a robust future talent

• Accountable for LAD Market Share Delivery across Island of Ireland (IOI).
• Winning Range Reviews:
• Delivering weighted and numeric distribution growth
• Gaining share of shelf
• Improving shelf location of key brands, SKU's and formats

• A truly flexible, inclusive workplace where you can do your best work - your way.
• A competitive salary, bonus, and benefits package that supports your lifestyle and goals.
• An excellent family leave policy and a commitment to work-life balance.
• Access to market-leading development, leadership coaching, and career growth opportunities.
• And, of course, some of the best colleagues in the business.