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Description
Do you have extensive experience partnering with sales leaders to deliver B2B marketing initiatives and impactful deliverables that fuel regional business demand? Are you a strategic and resourceful business-minded marketer, a critical thinker, and a stand out achiever? We're looking for a senior-level marketer to drive marketing programs and enablement for managed accounts in the U.S., Canada, and Latin America. As part of the Worldwide Commercial Marketing team and the trusted local marketing expert on Apple's advertising solutions, the AMR Geo Marketer will play a pivotal role in demonstrating the value of Apple advertising to brand and performance marketers across the Americas. This person will be an expert storyteller who can contextualize trends and weave product insights into compelling B2B content deliverables that engage and educate our customers. They'll take the lead on building out locally informed marketing strategies, as well as developing and tuning deliverables for regional priority audiences, segments, and opportunities. They will effectively collaborate across extended marketing, sales, and insights teams to seek ongoing feedback and differentiate our advertising solutions, strengthen channel messaging, and expand our customer engagement efforts. Day-to-day responsibilities may include: - Collaborating on strategy and activation plans for regional initiatives, including events - Writing project briefs and plans to support go-to-market activities - Developing sales enablement materials and tailoring messaging (e.g. presentations, email templates, customer leave behinds, joint business plans, etc.) for specific business opportunities - Highlighting localization needs and managing validation - Evaluating and reporting on marketing impact Strong attention to detail, effective project and time management, focus on continuous improvement, and a pulse on regional market dynamics will be necessary for success in this role. Some travel will be required. If this sounds like you and you want to be part of a marketing team focused on growing Apple's advertising business, we'd like to hear from you!
Minimum Qualifications
- 12+ years experience developing and activating revenue-driving B2B marketing initiatives and sales enablement materials - with track record of working well with senior sales executives and teams
- Strong grasp of market dynamics in the U.S., as well as familiarity with cultural and business nuances in other key markets - including Brazil, Mexico, and Canada.
- Deep understanding of the adtech landscape, performance marketing, and standard business metrics
- Extraordinary written and verbal communication
- Adept at navigating through ambiguity to move marketing initiatives forward - from business insight to strategy to deliverable to measurement and optimization
- Skilled at discussing and debating ideas in a collaborative way, leading through influence and driving focus, and maintaining positive cross-functional relationships as challenges arise
Preferred Qualifications
- Self-starter who consistently delivers excellent work
- Experience working in a geographically distributed team
- Manages multiple projects, priorities, and overlapping deadlines effectively and with ease
- Possess unquestionable personal code of ethics and integrity
Apple is an equal opportunity employer that is committed to inclusion and diversity. We seek to promote equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics. Learn more about your EEO rights as an applicant .
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