Job PurposeThe Lead Strategy Manager, GC role partners closely with Sport General Managers to shape strategic direction and drive priority initiatives across Nike's in Greater China.
This role serves as a strategic thought partner to sport leaders, translating consumer insights, marketplace dynamics, and enterprise priorities into actionable strategies. The role supports the development of 1-3 year strategic roadmaps, drives enterprise strategic initiatives, and enables leadership alignment in core business review cadances.
This role operates independently within a highly matrixed organization.
Key Job AccountabilitiesStrategy Development - Partner with Sport GMs to shape 1-3 year strategic roadmaps for key sports or brands
- Translate consumer insights, marketplace trends, and enterprise priorities into clear strategic choices and actionable plans
Business Review & Leadership Engagement- Drive core business review gates including quarterly business review, GC business reviews, and executive visits
- Partner with Sport GMs to develop business diagnostics, performance narratives, and forward-looking priorities
Enterprise Strategic Initiatives- Lead and support enterprise strategic projects that strengthen Nike's competitiveness
- Structure complex business problems, develop strategic recommendations, and drive cross-functional execution
Strategic Partnership & Thought Leadership- Serve as a trusted strategic partner and sounding board to Sport GMs
- Drive clarity and alignment across a matrix organization through structured thinking and clear communication
Requirements- 5-8 years of experience in strategy, consulting, or business planning, experience in top-tier strategy consulting firms or leading consumer brands preferred
- Consumer & sport obsessed, deep curiosity for sport culture, consumer behavior, and marketplace dynamics
- Outstanding strategic thinking & business acumen, ability to structure complex problems and translate insights into clear strategic actions
- Able to independently partner with senior stakeholders and drive clarity
- Exceptional ability to articulate ideas, synthesize complexity, and drive alignment in a matrix organization
- Strong team player who builds trusted relationships and operates effectively with x-functional teams
About NIKE, Inc.
Nike designs, markets, and distributes athletic footwear, apparel, equipment, and accessories for sports and fitness activities globally, with a commitment to innovation, inspiration, and diversity.
- Size: 10,000+ employees
- Industry: Consumer Goods & Services
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