Marketing Insights Researcher

Who We Are

Yieldmo is an advertising technology company that operates a smart exchange that differentiates and enhances the value of ad inventory for buyers and sellers. As a leader in contextual analytics, real time technology, and digital formats, we create, measure, model, and optimize campaigns for unmatched scale and performance.  By understanding how each unique impression behaves and looking for patterns and performance in real time, we can drive real performance gains without relying on audience data. 

Yieldmo is a fully-distributed, global company that provides the opportunity for employees to activate their entrepreneurial side . We are well-positioned for success in the new phase of adtech innovation with about 150 employees.  We firmly believe that each person we bring into our team can make an impact.

What We Need

You are a talented and driven Researcher. Join Yieldmo to help us take how we go to market with our platform for online publishers, advertisers, and ad tech companies to the next level. The success of our business depends on how effectively we place our products into the hands of our customers, evaluate their performance in-market, and inform the next generation of product development.

What You Can Expect In This Role

• Facilitate, analyze and present third-party, insight-led, client-facing measurement studies in collaboration with our Client Partnerships team.
• Analyze, mine and interpret data to determine the “why” behind the results and apply findings to the larger Yieldmo story.
• Transform campaign-based research studies into vertical and product case studies.
• Create and execute Sales and Business Development-focused, proprietary research projects for target markets, verticals, and accounts.
• Initiate discussions and challenge assumptions when elements of the data are inconsistent with prior findings or expectations.
• Aggregate industry and proprietary benchmarking data to develop and maintain Yieldmo benchmarks.
• Be the voice of Yieldmo Research among clients and other industry professionals through presentations, partnerships, and marketing opportunities.

Requirements

• 1-3 years of experience in data analytics and research related roles
• 1+ years in the advertising industry
• Intermediate to advanced Excel skills
• Hands-on experience with brand lift and sales lift studies is a bonus
• Experience in cross-team collaboration for large scale projects
• Strong communication, writing, and storytelling skills
• Excellent organizational and time management skills.
• Hunger to continuously learn and to develop your skill sets.
• Ability to think about both the big picture and the micro-level details.
• A can-do attitude and an inclination to seek a creative solution to any technical or process challenge.
• Initiative and drive in everything you do.

Hiring Process

Select candidates will be invited to schedule a 30 minute screening call with a member of our Talent Acquisition team. We will discuss the Hiring Process details at that time. The hiring process typically includes, but is not limited to:

• A 30 minute video interview with the Hiring Manager.
• Candidates will be invited to join a remote on-site interview round, consisting of video interviews with various team members and leadership.
• Successful candidates will subsequently be made an offer.

Perks

• Fully remote workplace
• Generous employer contribution to Health Benefit premiums & 401k Match 
• Work/life balance: flexible PTO, competitive compensation packages, Summer Fridays & much more
• 1 Mental Escape (ME) day each quarter to fully unplug and recharge
• A generous learning stipend and other opportunities for professional development
• Dedicated staff committed to diversity and inclusion
• An allowance to help you upgrade your home office

US Jobs: The base salary range for this role is: $125,000-$150,000 per year. The range listed is just one component of Yieldmo's total compensation package for employees. Individual compensation decisions are based on a number of factors, including experience, level, skillset, and balancing internal equity relative to peers at the company. We recognize that the person we hire may be less experienced (or more senior) than this job description as posted. In these situations, the updated salary range will be communicated with you as a candidate. For all other countries, we have competitive pay bands based on market standards.