Demand Generation Manager

Wunderkind is looking for a self-starting Demand Generation Manager to effectively manage and execute campaigns. The Demand Generation Manager will work cross departmentally to build, manage and coordinate several projects, while communicating with Key Stakeholders. The Demand Generation Manager will report to the Senior Manager, Demand Gen and ABM.

Role & Responsibilities:

• Supporting the Senior Manager, Demand Gen and ABM in establishing and evaluating a marketing strategy and plan by analyzing and assembling sales forecasts, updating calendars, and organizing and planning promotional executive-level presentations
• Manage our campaign calendar from start to finish, including researching concepts, creating program briefs and developing presentation recaps.
• Build and regularly analyze campaign performance and metrics and be able to answer questions on how the initiatives are performing towards the pre-set benchmarks and what improvements can be made.
• Work closely with the content and digital teams while project managing the launch of key content pieces, from conception to promotion.
• Coordinating and communicating content deliverables, objectives, and timelines while providing instructions for promotional use
• Supporting the marketing team as needed with copywriting and digital execution.
• Actively manage our social media platforms and collect promotional content from cross-functional teams across the organization.
• Maintain relationships with our paid media partners and manage the promotion of our content through publisher channels. Also research new publishers that we could potentially partner with in the future.
• Work closely with the sales team to make sure they are well-informed of the resources and content we are developing within the marketing team.
• Support on our ABM initiatives and campaigns as needed.
• Work closely with the partnerships team and manage our partner marketing strategy in terms of sharing company announcements, new partner integrations, etc.

Qualifications:

• 3+ years of experience in Marketing
• Strong understanding of B2B and B2C SaaS industry
• Strong written and verbal communication skills to articulate clearly with various departments including content, digital, design, public relations, as well as vendors, contractors, and freelancers.
• Project management experience and time-management skills for managing numerous concurrent time-sensitive projects. Proficiency in project management software such as Wrike, Asana, and Frame.io is a major plus.
• Ability to create comprehensive postmortem presentations with information on previous campaigns, projects, and timelines to demonstrate areas of opportunity.
• Knowledge on reporting and benchmarking, especially within Salesforce.

On the fence? Apply anyway! We know that imposter syndrome can get in the way of meeting incredible candidates, and don’t want it to get in the way of meeting you!

Learn More About Our Company, Culture and 5 Core Values: 

DRIVE UNDENIABLE PERFORMANCE: 

• Wunderkind is a leading performance marketing engine that delivers tailored experiences at scale
• Digital businesses use Wunderkind to remember who users are better than ever before, allowing them to deliver high-performing, one-to-one messages on websites, through emails and texts, and in ads at a scale that’s not otherwise possible

COME HUNGRY:

• Driving $1.2 billion dollars annually in revenue for top eComm brands including Hugo Boss, Cole Haan, Fender, Rag & Bone, Gucci and more 
• Incredible growth and promotion opportunities for top performing employees whether it be a leadership track or building out your own unique specialities 

CARRY EACH OTHER:

• Unwavering commitment to culture, community, office events, and DEI initiatives
• Fully stocked snacks, beverages, and weekly catered lunch
• Exceptional management training programs and internal opportunities for 1:1 coaching

BOUNCE BACK:

• Company support and flexibility through all professional, personal, political, and world news and development 
• Generous work life balance with 20 days PTO, 1 floating holiday, 14 National Holiday closures, Summer Fridays, 2 weeks of Newly-Wed PTO, Maternity & Paternity leave offerings

RESPECT PEOPLE, PRIVACY, IDEAS: 

• Proud to be an equal opportunity and safe workplace 
• Strongly committed to equal employment opportunities for all races, colors, ancestries, national origins, marital statuses, age, citizenship, disabilities, genders or gender identities, or Veteran status

The base salary range for this role is $84,000-$95,000. Actual compensation packages are based on several factors that are unique to each specific candidate; including but not limited to skill set, depth of experience, applicable certifications, and geographic work location. This may vary depending on living location and market rate.

Wunderkind is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status.