Welcome to Warner Bros. Discovery... the stuff dreams are made of.
Who We Are...
When we say, "the stuff dreams are made of," we're not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD's vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what's next...
From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.
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We are the now and the next. The power behind the people building the future. We are born from the spirit of innovation. We are created from the idea that people around the world want more, need more, deserve more. We are the home of the global digital revolution. We are CNN.
To see what it's like to work at CNN, follow @WBDLife on Instagram and X!
We are CNN. THE WORLD'S MOST ESSENTIAL AND ENGAGING SOURCE OF DIGITAL NEWS. We are in the midst of rapid transformation and need our next generation of innovators, makers, and dreamers who will lead and drive our growth. We aim to make the world a better, more connected place.
Your New Role...
The VP of Digital Franchises will lead the strategic vision, P&L management, and commercial execution for all audio, newsletter and social / off-platform content and products at CNN.
This leader will partner with the Audience, Strategic Partnerships, Product, Advertising, Growth and Content teams to expand market reach and ensure the continued growth and profitability of the audio, email and video businesses.
Your Role Accountabilities...
- Develop and execute strategies to maximize revenue and profitability from CNN's podcast, email newsletter, feature video (digital series, short-form content, live streaming) and social / off-platform content and products across CNN.
- Develop, manage and adhere to budgets for audio, email, feature video and social / off-platform.
- Stay abreast of industry trends, emerging technologies, and competitive landscapes to ensure the company remains innovative and at the forefront of audio and video content.
- Partner with Editorial, Data, Advertising, Audience, Strategic Partnerships, Product, Advertising, Growth and Strategy teams to enable premium user and content experiences that advance CNN's overall strategy of "becoming essential every day" while enabling a premium direct to consumer subscription experience.
Qualifications & Experience...
- Bachelor's degree in Business, Economics, or related field; MBA preferred
- 12+ years of experience in digital media, business operations, or related fields
- Proven track record of developing and implementing successful revenue growth strategies
- Strong analytical skills with the ability to interpret complex data and translate insights into actionable plans
- Expertise in unique and distinctive audio, video, text and multiplatform media
- Experience in managing partnerships and vendor relationships in the digital media landscape
- Excellent leadership and team management skills
- Strong communication and presentation abilities, with experience presenting to senior executives
- Deep understanding of digital advertising, content monetization, and emerging revenue models in the media industry
- Familiarity with data analytics tools and methodologies
- Ability to work collaboratively across multiple teams and departments in a fast-paced environment
How We Get Things Done...
This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at www.wbd.com/guiding-principles/ along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.
Championing Inclusion at WBD
Warner Bros. Discovery embraces the opportunity to build a workforce that reflects a wide array of perspectives, backgrounds and experiences. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, without regard to race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, mental or physical disability, and genetic information, marital status, citizenship status, military status, protected veteran status or any other category protected by law.
If you're a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our accessibility page for instructions to submit your request.
In compliance with local law, we are disclosing the compensation, or a range thereof, for roles in locations where legally required. Actual salaries will vary based on several factors, including but not limited to external market data, internal equity, location, skill set, experience, and/or performance. Base pay is just one component of Warner Bros. Discovery's total compensation package for employees. Pay Range: $175,000.00 - $325,000.00 salary per year. Other rewards may include annual bonuses, short- and long-term incentives, and program-specific awards. In addition, Warner Bros. Discovery provides a variety of benefits to employees, including health insurance coverage, an employee wellness program, life and disability insurance, a retirement savings plan, paid holidays and sick time and vacation.