Welcome to Warner Bros. Discovery... the stuff dreams are made of.
Who We Are...
When we say, "the stuff dreams are made of," we're not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD's vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what's next...
From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.
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Your New Role...
B/R Kicks is seeking a Programmer I, Kicks to be responsible for daily social programming and curation of B/R Kicks across all social media platforms and the B/R App. This individual is responsible for covering breaking news, identifying and curating evergreen UGC, community building and management across all platforms and creating short-form, personality-forward social videos.
An ideal candidate would be described as someone that is a fast learner, hustles like crazy, has ideas and isn't afraid to share them or push the voice in new exciting directions. The ideal candidate is fluent in all things sneakers and demonstrated experience programming on TikTok, including editing.
The Programmer I, Kicks will work cross-functionally, collaborating with B/R and House of Highlights programmers, content, design, production, and other key initiatives and alongside partners in the sneaker industry.
Role Accountabilities...
- Be a master of finding UGC and new content first •
- Lead day-to-day programming across all B/R Kicks social platforms and the B/R App by identifying, sourcing, evaluating, and posting breaking news and viral hits in sneakers, sports, and relevant pop culture
- Daily news monitoring to discover and curate evergreen content and UGC that aligns with B/R Kicks brand pillars
- Think creatively about original content opportunities to create more of what we curate
- Discover new and emerging external creators and implement ways to collaborate on video executions
- Execute basic photo and video editing on relevant social platforms
- Collaborate with the programming staff in new content idea generation and platform learnings
- This role may require the employee to appear on-camera and have their voice used on video as needed (as mutually agreed upon)
- Think creatively about new opportunities to create more of what we curate - identify emerging formats and packaging tactics that can help B/R Kicks grow in differentiated ways
- Work closely with other programmers to check copy and properly distribute content
Qualifications & Experience...
- Extensive knowledge of sneaker culture, streetwear, fashion, and sports
- High level social media understanding and proficiency using Instagram, TikTok, YouTube, Twitter, Facebook, Threads, the B/R App, and other emerging social media platforms
- Experience being on-camera for short-form social video formats and personality-driven live streams
- Possesses strong hook writing and communication skills
- Candidate should be familiar with basic photo and video editing
- Deep understanding of TikTok-native and IG-native content, trends and creators
- Good understanding for NBA, NBA Twitter and basketball culture as it pertains to sneakers, fashion and culture.
- A strong understanding of Bleacher Reports Kicks, Bleacher Report and House of Highlights' voice and brands
- Extensive knowledge of internet culture
- Experience with social content discovery and an interest in emerging social platforms
- Ability to work nights, weekends and holidays.
- 1-2 years of professional social media experience
How We Get Things Done...
This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at www.wbd.com/guiding-principles/ along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.
Championing Inclusion at WBD
Warner Bros. Discovery embraces the opportunity to build a workforce that reflects a wide array of perspectives, backgrounds and experiences. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, without regard to race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, mental or physical disability, and genetic information, marital status, citizenship status, military status, protected veteran status or any other category protected by law.
If you're a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our accessibility page for instructions to submit your request.
In compliance with local law, we are disclosing the compensation, or a range thereof, for roles in locations where legally required. Actual salaries will vary based on several factors, including but not limited to external market data, internal equity, location, skill set, experience, and/or performance. Base pay is just one component of Warner Bros. Discovery's total compensation package for employees. Pay Range: $43,680.00 - $81,120.00 salary per year. Other rewards may include annual bonuses, short- and long-term incentives, and program-specific awards. In addition, Warner Bros. Discovery provides a variety of benefits to employees, including health insurance coverage, an employee wellness program, life and disability insurance, a retirement savings plan, paid holidays and sick time and vacation.