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Senior Website Product Manager

2 days ago Malvern, PA

Responsibilities:

Product Strategy & Vision

  • Define and articulate a clear product vision and roadmap for the website aligned with business goals.
  • Maintain a competitive understanding of emerging digital trends, advanced technologies industry and web best practices, and competitor activities to inform innovative strategies that position our platform at the forefront of the market.
  • Engage stakeholders to communicate the product vision and secure ongoing strategic investment for the continuous advancement of the website.

User Experience & Research

  • Conduct user research, usability testing, and data analysis to understand user behavior and pain points.
  • Conduct comprehensive stakeholder interviews to ensure strategic alignment between the website vision and overarching business objectives. Maintain a proactive awareness of industry developments and evolving organizational priorities to inform ongoing product direction.
  • Translate insights into actionable product features and enhancements.
  • Utilize existing enterprise marketing technologies to strategically enhance the user experience and strengthen the platforms reputation.

Cross-Functional Leadership

  • Lead cross-functional teams through the product lifecycle-from ideation to launch and iteration.
  • Facilitate collaboration between design, engineering, marketing, and analytics teams.

Performance & Optimization

  • Define KPI's and use analytic tools (Adobe Analytic, Adobe Customer Journey Analytics, Medallia DXA) to monitor performance.
  • Drive continuous improvement through A/B testing, personalization, and SEO and AI best practices.

Stakeholder Management

  • Communicate product plans, progress, and performance to senior leadership and stakeholders.
  • Manage expectations and prioritize initiatives based on business impact and user value.

Qualifications:

  • 6-10 years of experience in digital product management, with a focus on web platforms.
  • Proven success in leading website redesigns, e-commerce platforms, or content-rich digital experiences.
  • Strong understanding of UX/UI principles, web technologies (HTML, CSS, CMS platforms), and agile methodologies.
  • Excellent communication, leadership and stakeholder management skills.
  • Data-driven mindset with experience using tools like Adobe Analytics, Adobe Customer Journey Analytics, Medallia DXA, or similar.
  • Undergraduate degree or equivalent combination of training and experience required. Graduate degree preferred.

Preferred Skills:

  • Experience with Adobe products (AEM, Target)
  • Familiarity with accessibility standards, SEO and performance optimization.
  • Background in financial services, healthcare, or other regulated industries is a plus.

Special Factors

Sponsorship
Vanguard is not offering visa sponsorship for this position.

About Vanguard

At Vanguard, we don't just have a mission-we're on a mission.

To work for the long-term financial wellbeing of our clients. To lead through product and services that transform our clients' lives. To learn and develop our skills as individuals and as a team. From Malvern to Melbourne, our mission drives us forward and inspires us to be our best.

How We Work

Vanguard has implemented a hybrid working model for the majority of our crew members, designed to capture the benefits of enhanced flexibility while enabling in-person learning, collaboration, and connection. We believe our mission-driven and highly collaborative culture is a critical enabler to support long-term client outcomes and enrich the employee experience.

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Client-provided location(s): Malvern, PA
Job ID: Vanguard-170341
Employment Type: FULL_TIME
Posted: 2025-09-03T20:18:47

Perks and Benefits

  • Health and Wellness

    • FSA
    • HSA
    • Health Reimbursement Account
    • Fitness Subsidies
    • On-Site Gym
    • HSA With Employer Contribution
    • Health Insurance
    • Dental Insurance
    • Vision Insurance
    • Life Insurance
    • Short-Term Disability
    • Long-Term Disability
    • Mental Health Benefits
    • Virtual Fitness Classes
    • Pet Insurance
  • Parental Benefits

    • Non-Birth Parent or Paternity Leave
    • Birth Parent or Maternity Leave
    • Fertility Benefits
    • Adoption Assistance Program
    • Family Support Resources
    • Adoption Leave
  • Work Flexibility

    • Flexible Work Hours
    • Hybrid Work Opportunities
  • Office Life and Perks

    • Company Outings
    • Commuter Benefits Program
    • Casual Dress
    • Happy Hours
    • Snacks
    • Some Meals Provided
    • On-Site Cafeteria
  • Vacation and Time Off

    • Personal/Sick Days
    • Paid Holidays
    • Paid Vacation
    • Volunteer Time Off
    • Leave of Absence
  • Financial and Retirement

    • Relocation Assistance
    • Performance Bonus
    • 401(K) With Company Matching
    • 401(K)
    • Financial Counseling
    • Profit Sharing
  • Professional Development

    • Promote From Within
    • Mentor Program
    • Shadowing Opportunities
    • Access to Online Courses
    • Tuition Reimbursement
    • Internship Program
    • Lunch and Learns
    • Leadership Training Program
  • Diversity and Inclusion

    • Diversity, Equity, and Inclusion Program
    • Employee Resource Groups (ERG)

Company Videos

Hear directly from employees about what it is like to work at Vanguard.