About the role and team
At Uber, attracting top talent isn't just about filling roles - it's about building a movement. As our Talent Community & Employer Brand Manager, you'll be at the center of that effort: turning awareness into interest, and interest into long-term connection. You'll build and scale how we nurture future talent - not through flashy one-offs, but through thoughtful campaigns, smart segmentation, and content that actually resonates.
This role sits on our Global Talent Marketing team and partners closely with Comms, Brand, and TA. The pace is fast, the bar is high, and the path isn't always clear. If you thrive in ambiguity, lead with both strategy and craft, and genuinely love connecting the dots between storytelling and systems - this is where you'll grow.
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Note: This role requires direct experience on an employment brand or talent attraction team. Candidates without this background won't be considered.
What You'll Do
- Build and nurture global talent communities by owning strategy and execution across CRM platforms. You'll personalize candidate journeys to reflect our EVP and keep top talent engaged - even when we're not hiring.
- Create content and campaigns that celebrate Uber's culture and people. You'll bring our EVP to life across web, email, events, and social - always with an eye on storytelling, not just promotion.
- Run high-impact recruitment media campaigns, partnering with vendors and optimizing spend across job boards, social platforms, and programmatic channels.
- Use CRM tools like Beamery or Avature to segment audiences, automate workflows, and track campaign performance - and use those insights to iterate fast.
- Partner closely with recruiters and hiring managers to align on talent priorities and convert community interest into pipeline.
- Collaborate cross-functionally with Brand, Comms, and People teams to bring integrated campaigns to life - and ensure every candidate touchpoint reflects our values and voice.
- Act as a talent marketing strategist, not just an executor. You'll look around corners, anticipate engagement gaps, and design systems to meet the moment.
How You'll Spend Your Time
- CRM and candidate nurture campaigns - 30%
- Content and brand activation - 25%
- Paid media and performance tracking - 20%
- Cross-functional collaboration and intake - 15%
- Strategy, reporting, and optimization - 10%
Basic Qualifications
- 3+ years of experience on an employment brand or talent attraction team (required)
- Strong track record in building and growing talent communities across regions and functions
- Skilled in content creation and storytelling, with a solid grasp of brand tone and candidate engagement
- Hands-on experience using talent CRMs like Beamery or Avature
- Comfortable with data - from pulling reports to translating metrics into action
Preferred Qualifications
- Experience leading global paid media campaigns in recruitment marketing
- Background in activating EVP and managing employer brand campaigns end-to-end
- Familiarity with audience segmentation and campaign targeting via CRM and market insights
- Previous work aligning talent marketing to evolving business needs across functions or geos
For Dallas, TX-based roles: The base salary range for this role is USD$82,000 per year - USD$91,000 per year.
You will be eligible to participate in Uber's bonus program, and may be offered an equity award & other types of comp. You will also be eligible for various benefits. More details can be found at the following link https://www.uber.com/careers/benefits.
Uber is proud to be an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know by completing this form.
Offices continue to be central to collaboration and Uber's cultural identity. Unless formally approved to work fully remotely, Uber expects employees to spend at least half of their work time in their assigned office. For certain roles, such as those based at green-light hubs, employees are expected to be in-office for 100% of their time. Please speak with your recruiter to better understand in-office expectations for this role.