Senior Specialist, Partnerships and Activations

Responsibilities

Sponsorship & Partnership Strategy Development:

• Collaborate with leadership to develop and execute a comprehensive sponsorship and partnership strategy.

• Maximize existing partner relationships and continuous work alongside these partners to extract as much value from the relationship as possible.

• Assess market trends and competitive landscapes to inform possible additional strategic partnership opportunities.

Activation Coordination

• Develop and implement creative activation plans to engage sponsors and partners.

• Ensure all partnership deliverables are met, from brand integration to event execution.

• Oversee the production and execution of sponsor events, activations, and experiences.

• Work closely with marketing, communications, events, and other internal teams to ensure seamless execution of partnership activations.

• Plan and coordinate on-site logistics for partner activations at events, ensuring smooth execution and fulfillment of all sponsorship obligations.

• Manage post-event follow-ups, ensuring sponsors receive necessary reports, recognition, and post-event marketing support.

Relationship Support

• Cultivate and maintain strong relationships with key partners and sponsors, as well as other league/team partners for possible collaborations.

• Serve as the primary point of contact for sponsors, supporting all aspects of the relationship from negotiation to post-activation.

• Develop and present customized partnership proposals and activation reports to ensure brand needs and expectations are exceeded.

Budget and Contract Tracking

• Negotiate and manage contracts, sponsorship agreements, and budgets.

• Ensure timely and accurate financial tracking of sponsorship revenue and expenses.

• Track the performance and effectiveness of sponsorships and partnerships, measuring ROI and key metrics.

• Provide regular reporting to leadership on the success of partnerships and activations.

• Use data and feedback to refine strategies and improve future activations.

Competencies

• Highly Creative - Ability to identify and create new and original thinking to deliver against company business objectives.
• Action Oriented - Taking on new opportunities and tough challenges with a sense of urgency, high energy, and enthusiasm.
• Accountability - holding self and others accountable to meet commitments.
• Communicates Effectively - Determination to stand behind big ideas and communicate those to department and broader leadership team.
• Drives Results - Consistently achieving results, even under tough circumstances.

Education and Experience Requirements

• Bachelor's degree in Marketing, Communications, or related field (or equivalent experience).

• Minimum of 3 years of experience in sponsorship activations, partnership development, or event marketing.

Knowledge, Skills, and Abilities

• Strong negotiation skills and the ability to support contracts and budgets.

• Creative thinker with the ability to develop and implement innovative partnership activations.

• Ability to work in a fast-paced environment and adapt to shifting priorities.

• Strong attention to detail and highly organized.

Physical Demands & Working Conditions

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Regularly required to:

• Sit, stand and walk
• Use hands and arms to handle, feel or reach
• Speak and hear
• Use close vision abilities

Occasionally required to:

• Lift or move up to 10lbs
• Stoop, kneel, crouch or crawl

The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job.

• Noise level - Low to moderate
• Adverse Conditions - Minimal

Ability to speak, read and write fluently in English is required.

You MUST BE physically located in the United States while performing this job.

TruGreen is proud to affirm our commitment to hiring veterans. We recognize and appreciate the exceptional skills, dedication, and leadership that veterans bring to the workforce. By fostering an inclusive and diverse environment, we aim to leverage the unique experiences of veterans, creating a richer, more dynamic workplace.

Pay Ranges

$65,979.00 - $109,965.00

This range is based on the qualifications necessary for the position, including experience, training, and other considerations permitted by law. Factors that may be used when making an offer may include a candidate's skills, experience, and geographic location, the expected quality and quantity of work, and internal pay alignment, as needed. Most candidates will start in the bottom half of the pay range. The upper end of the range will generally be reserved for candidates with extensive experience. An employee's pay history will not be a contributing factor where prohibited by local law. In addition to monetary compensation, we offer benefits, including Medical/Dental/Vision insurance and Company-matching 401(k) in addition to other programs and perks.

TruGreen is committed to Diversity and Inclusion. We encourage diverse candidates to apply to this position.

We are an Equal Opportunity/Affirmative Action Employer - Minorities/Females/Protected Veterans/Individuals with Disabilities. To learn more, please visit EEOC/EEO | TruGreen (trugreenjobs.com).

California Residents: When you express interest in or apply for a job with TruGreen Limited Partnership, we collect personal information about you, potentially including personal identifiers, contact information, protected classifications, pre-hire information, professional or employment-related information, education history, and/or medical information, for the following business purposes: to comply with state and federal law and regulations requiring employers to maintain certain records; to evaluate your job application and candidacy for employment; and to obtain and verify background checks (including criminal and motor vehicle records), pre-employment drug testing, and references.

Massachusetts Residents: It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

TruGreen performs pre-employment testing.

To view our disclaimer, https://trugreenjobs.com/us/en/disclaimer