TikTok Shop - Strategic Partner Manager, Creator LIVE
Responsibilities
About the Team
The global eCommerce US operation team aims to deliver high quality products together with a unique customer experience via TikTok. With more than 1 billion loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better e-commerce experience to our users. We are looking for passionate and talented people to join us to build an e-commerce ecosystem that is innovative, secure and intuitive for our users together.
About the Role
Our TikTok e-commerce creator LIVE streaming operation team is at the forefront of the dynamic social commerce landscape. In terms of group goods strategy, we conduct in-depth market research to source high-quality products that resonate with TikTok's audience and match creators' styles. We bundle products creatively to boost sales. For LIVE content, we blend creativity and market insights. We design engaging storylines, interactive segments, and eye-catching product showcases to captivate viewers. Budget control is crucial. We optimize resource allocation, from marketing spend to production costs, ensuring cost effectiveness without sacrificing quality. Beyond that, we contribute to the industry ecosystem. By sharing best practices, promoting innovation, and collaborating with other players, we help shape a more vibrant and sustainable TikTok e-commerce environment. In short, we are the catalysts for creators' success and industry progress.
Responsibilities:
- Product Merchandising Strategy
Developing customized product recommendations aligned with creator interests & consumer trends. This process relies on a mix of quantitative data analysis, and qualitative discussions with affiliates.
- Seller Negotiation & Program Development
Interacting with Sellers to secure samples, commission rates, discounted flash sale pricing, & flat fees. Helping AM's to pitch LIVE selling to brands, and executing programs to prove the potential impact.
- Sales Pitch & LIVE Visual Production Optimization
Working with creators to improve their customers' sales UX to maximize conversion & engagement.
- Subsidy Resource Allocation
Building discount strategies using platform resources via coupons & co-funded flash sales. The goal is to incubate the growth of new creators and maximize the impact of special activations for existing top performers while maintaining ROI performance.
- GNE Interaction & Technical Support
Helping creators avoid LIVE Violations & Product Selection Score issues. Working with GNE teams and AOC specialists to diagnose traffic & escalating high impact events.
- Creator Relationship Management
Providing emotional support to LIVE creators who are doing physically and mentally demanding jobs; working closely with their agencies to motivate them to go live, ensure good GMV performance, and avoid burn-out.
Qualifications
Minimum Qualifications:
- 1-2 years of experience working with creators or developing affiliate programs
- Strong understanding of LIVE e-commerce performance metrics & correlating operational tactics
- Basic analytical capabilities for product research & budget management
Job Information
[For Pay Transparency] Compensation Description (annually)
The base salary range for this position in the selected city is $77969 - $144400 annually.
Compensation may vary outside of this range depending on a number of factors, including a candidate's qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.
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Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).
The Company reserves the right to modify or change these benefits programs at any time, with or without notice.
For Los Angeles County (unincorporated) Candidates:
Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:
1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;
2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and
3. Exercising sound judgment.
Perks and Benefits
Health and Wellness
- Health Insurance
- Dental Insurance
- Vision Insurance
- HSA
- Life Insurance
- Fitness Subsidies
- Short-Term Disability
- Long-Term Disability
- On-Site Gym
- Mental Health Benefits
- Virtual Fitness Classes
Parental Benefits
- Fertility Benefits
- Adoption Assistance Program
- Family Support Resources
Work Flexibility
- Flexible Work Hours
- Hybrid Work Opportunities
Office Life and Perks
- Casual Dress
- Snacks
- Pet-friendly Office
- Happy Hours
- Some Meals Provided
- Company Outings
- On-Site Cafeteria
- Holiday Events
Vacation and Time Off
- Paid Vacation
- Paid Holidays
- Personal/Sick Days
- Leave of Absence
Financial and Retirement
- 401(K) With Company Matching
- Performance Bonus
- Company Equity
Professional Development
- Promote From Within
- Access to Online Courses
- Leadership Training Program
- Associate or Rotational Training Program
- Mentor Program
Diversity and Inclusion
- Diversity, Equity, and Inclusion Program
- Employee Resource Groups (ERG)
Company Videos
Hear directly from employees about what it is like to work at TikTok.