Responsibilities
About TikTok Shop:
TikTok Shop is an innovative new commerce platform that is redefining the way people discover and shop online. Through seamless in-app shopping experiences, we enable brands, creators, and communities to drive real commercial value.
About the Team:
The EU Marketing Team for TikTok Shop communicates to Shoppers, Creators and Sellers and makes sure more people know about TikTok Shop.
The EU Marketing Intern will hold a central role in shaping our brand's narrative and ensuring consistent messaging across all B2B channels and countries as well as the timely delivery of assets in coordinating mostly B2B marketing projects across Germany, France, Italy and Spain.
The ideal candidate will have strong ownership, operate hands-on and understand that building the future means you need to be one step ahead.
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TikTok is looking for an ambitious Marketing Intern eager to be part of a new venture. Do you thrive juggling multiple things at once, operating in a fun, fast-paced environment? This is for you.
Responsibilities:
Coordination support
- Support to oversee localization completion, approval processes, budget fulfilment and further approval processes
- Support local special project completion (in-person or virtual events)
- Support with documentation and reporting
- Develop into first POC for design and copy
Content management
- LinkedIn content management across countries
- Ensure content is aligned with brand guidelines, tone of voice and resonates with the target audience.
- Coordinate content production schedules and deadlines, work with other departments to gather necessary data and coordinate with localizers (copy) and design from creative team
Analysis and Reporting
- Responsible for project documentation and performance/goals tracking content performance on ad hoc basis (will increase over time)
Qualifications
Minimum Qualifications:
- Currently pursuing a Bachelor's degree or above.
- Available to start full-time immediately for a duration of 3 months minimum or part-time for 6 months.
- Studying towards a degree in Business, Marketing, or a related field.
- Proven experience in Marketing coordination which includes creative brief management, asset production, documentation
- Analytical skills and KPI-driven mindset
- Exceptional written and verbal communication skills
- Excellent stakeholder management across levels
- Very organized and result driven, able to perform at a fast pace
- Proficiency in written and spoken English.
Preferred Qualifications:
- Proficiency in one or all of the following languages: Spanish, Italian, German, French to collaborate with creators and sellers in the local markets.
- In-depth understanding of content marketing principles and best practices
- LinkedIn experience
- Proficiency in content creation tools and platforms
- Experience of start-up environment