Responsibilities
Team Overview:
- The high-performing Global Monetization Strategy & Operations (MSO) organization is essential to enabling TikTok's advertising business growth. We partner with business leaders in strategy setting, revenue planning, sales & client incentive policy-making, driving operational effectiveness in tooling and sales processes, and ensuring productive and fruitful partnerships cross-functionally across internal teams.
- We are seeking an entrepreneurial and analytical Strategy & Operations manager for Commercial Deals to join our high-performing Monetization Strategy & Operations (MSO) team in Brazil. This role offers a unique opportunity to shape TikTok's monetization efforts, enhance sales efficiency, drive revenue growth strategies, and partner with cross-functional teams to optimize processes.
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- The ideal candidate is passionate about TikTok's mission, eager to tackle challenges, and ready to contribute to our growth in a fast-paced, ever-evolving environment.
Responsibilities
1. Commercial & Incentive Strategy
- Design and manage TikTok's commercial policy for advertisers and agencies, including short-term incentives to drive growth and retention.
- Lead contract negotiations with sales teams and clients, ensuring alignment with business objectives and market competitiveness.
- Conduct market research on agency/advertiser landscapes to inform incentive structures and pricing strategies.
2. Sales Strategy & Operations
- Support LATAM sales strategy through market analysis, segmentation, and forecasting, ensuring alignment with monetization goals.
- Optimize sales operations (e.g., CRM, incentive tracking) to ensure transparency and efficiency in deal execution.
3. Insights & Analytics
- Leverage data to evaluate incentive performance, identify growth opportunities, and recommend policy adjustments.
- Provide actionable insights to leadership on agency/advertiser behavior and competitive trends.
4. Cross-Functional Collaboration
- Partner with Product, Finance, and Legal to align commercial policies with company-wide goals.
- Support GTM efforts (e.g., playbooks, incentive rollouts) to empower sales teams.
Qualifications
Minimum Qualifications:
- Fluent English
- 4+ years in consulting, investment banking, strategy, sales operations
- Experience in market research, contract negotiation, and policy design
- Strong analytical skills with the ability to translate data into strategy
- Highly detail-oriented with a track record of managing complex projects
Preferred Qualifications:
- Experience at an ad tech within agency deal-making (e.g. incentives, contracts) and familiarity with Brazil's advertising/agency landscape.
- You exhibit a focused, pragmatic approach to work, prioritizing effectively and delivering results without getting bogged down by distractions
- Extreme Ownership: you take full responsibility for your actions and results, hold yourself accountable for the success and failure of projects under your purview, and learn from both outcomes.
- Build Trust: you demonstrate an exceptional ability to listen, empathize, and effectively communicate, building a foundation of trust and facilitating smooth navigation through complex projects.
- Strong Opinions, Loosely Held: you possess well-formed views grounded in intuition, experience and data, but remain open to new information and perspectives, adapting strategies as needed.
- Urgent Curiosity: you are an active listener who demonstrates an insatiable desire to learn, acting on this knowledge with speed.
- Transparent Integrity: you practice open, honest, and direct communication, offering constructive feedback to team members while encouraging an environment where such feedback is reciprocated. Also, you are smart, but not arrogant. You are a team player who leads by example and exerts a positive influence on people around you.