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TikTok

Principal Product Designer, Consumer

San Francisco, CA

Responsibilities

TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok has global offices including Los Angeles, New York, London, Paris, Berlin, Dubai, Singapore, Jakarta, Seoul and Tokyo.

Why Join Us
Creation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.
Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day.
To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always.
At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.

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Join us.

Join our fast growing team at TikTok in the SF Bay Area to lead and own product features that help evolve and drive impact for everyday consumers and creators. This position can be based out of our San Jose or San Francisco office.

Responsibilities:
- Work with cross functional teams including product managers, researchers, content designers, and engineers to contribute to high-level strategic decisions, envision and execute impactful product experiences globally
- Lead large scale projects from 0-1, managing uncertainty and ambiguity, ensuring we're shipping meaningful and quality experiences
- Drive design solutions based on user needs, business goals, and technical constraints for any given project
- Lead design workshops and sprints with cross-functional teams to explore innovative solutions for problems and opportunities identified through research and data
- Help elevate design quality across verticals with a strong focus on craft
- Regularly give and receive feedback on designs and strategic product decisions
- Act as a mentor and leader across the design team

Qualifications

- 8+ years designing for consumer-facing products across the mobile, web desktops or others
- Strong in visual design, interaction design, and regularly execute prototypes using tools like Principle, Framer, or Origami to rapidly test and iterate complex interactions and experiences
- Experience working with design systems (design components, icon, arts, motion, illustration)
- Great communication skills to be able to articulate your concepts, vision and decision-making
- Experience working with multiple stakeholders across the org
- Ability to rapidly iterate and produce multiple concepts
- Experience with a/b testing and a data driven practice
- Results oriented and resilient. Ability to fit within a startup culture which celebrates efficiency and driving impact
- A passion and enthusiasm for TikTok and its community

Bonus
- Have had leadership experience supporting multiple business verticals and mentoring other designers
- Experience with consumer-facing products
- Mastery of design and prototyping tools
- Deep knowledge of consumer-facing products
- Portfolio is required

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at gprd.accommodations@tiktok.com

Job Information

[For Pay Transparency] Compensation Description (annually)

The base salary range for this position in the selected city is $164000 - $337500 annually.

Compensation may vary outside of this range depending on a number of factors, including a candidate's qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.

Our company benefits are designed to convey company culture and values, to create an efficient and inspiring work environment, and to support our employees to give their best in both work and life. We offer the following benefits to eligible employees:

We cover 100% premium coverage for employee medical insurance, approximately 75% premium coverage for dependents and offer a Health Savings Account(HSA) with a company match. As well as Dental, Vision, Short/Long term Disability, Basic Life, Voluntary Life and AD&D insurance plans. In addition to Flexible Spending Account(FSA) Options like Health Care, Limited Purpose and Dependent Care.

Our time off and leave plans are: 10 paid holidays per year plus 17 days of Paid Personal Time Off (PPTO) (prorated upon hire and increased by tenure) and 10 paid sick days per year as well as 12 weeks of paid Parental leave and 8 weeks of paid Supplemental Disability.

We also provide generous benefits like mental and emotional health benefits through our EAP and Lyra. A 401K company match, gym and cellphone service reimbursements. The Company reserves the right to modify or change these benefits programs at any time, with or without notice.

Client-provided location(s): San Francisco, CA, USA
Job ID: TikTok-7322212582394513714
Employment Type: Other

Perks and Benefits

  • Health and Wellness

    • Health Insurance
    • Dental Insurance
    • Vision Insurance
    • HSA
    • Life Insurance
    • Fitness Subsidies
    • Short-Term Disability
    • Long-Term Disability
    • On-Site Gym
    • Mental Health Benefits
    • Virtual Fitness Classes
  • Parental Benefits

    • Fertility Benefits
    • Adoption Assistance Program
    • Family Support Resources
  • Work Flexibility

    • Flexible Work Hours
    • Hybrid Work Opportunities
  • Office Life and Perks

    • Casual Dress
    • Snacks
    • Pet-friendly Office
    • Happy Hours
    • Some Meals Provided
    • Company Outings
    • On-Site Cafeteria
    • Holiday Events
  • Vacation and Time Off

    • Paid Vacation
    • Paid Holidays
    • Personal/Sick Days
    • Leave of Absence
  • Financial and Retirement

    • 401(K) With Company Matching
    • Performance Bonus
    • Company Equity
  • Professional Development

    • Promote From Within
    • Access to Online Courses
    • Leadership Training Program
    • Associate or Rotational Training Program
    • Mentor Program
  • Diversity and Inclusion

    • Diversity, Equity, and Inclusion Program
    • Employee Resource Groups (ERG)

Company Videos

Hear directly from employees about what it is like to work at TikTok.