Lifestyle Category Strategy Project Intern (TikTok Shop by Tokopedia) - 2025 Start (BS/MS)
Responsibilities
In particular, the e-commerce industry has seen tremendous growth in recent years and has become a hotly contested space amongst leading Internet companies, and its future growth cannot be underestimated. With millions of loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better e-commerce experience to our users.
As a project intern, you will have the opportunity to engage in impactful short-term projects that provide you with a glimpse of professional real-world experience. You will gain practical skills through on-the-job learning in a fast-paced work environment and develop a deeper understanding of your career interests.
Applications will be reviewed on a rolling basis - we encourage you to apply early. Successful candidates must be able to commit to at least 3 months long internship period.
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Join the Lifestyle Team, where we focus on curating and scaling everyday consumer categories-from home & living to personal care-on TikTok Shop. We work closely with brands and creators to deliver engaging, data-driven strategies that shape how users discover and shop on the platform.
Responsibilities
1. Mapping Seller Information
a. Collect, organize, and update seller profiles including store details, product categories, sales performance, and livestream activity.
b. Identify gaps and opportunities in seller engagement or platform presence
2. Evaluating Livestreaming Quality
a. Review livestream sessions from top-performing sellers/brands to assess content quality, engagement, and effectiveness.
b. Provide weekly/monthly reports highlighting key findings, best practices, and areas for improvement.
3. Administration & Follow-up Tasks
a. Support category strategy team member in preparing reports, presentations, and documentation.
b. Manage communication records and maintain structured documentation for easy reference.
4. Monitoring Daily Performance Data & BAU (Business-As-Usual) Tasks
a. Track daily KPIs (e.g., GMV, livestream engagement, order volume, seller adoption rate).
b. Generate routine reports and dashboards to support business monitoring
c. Execute other BAU activities such as data entry, updating trackers, and ensuring smooth operational flow
Qualifications
Minimum Qualifications
- Candidates should have basic to intermediate proficiency in Excel.
- Quick thinking and ability to respond quickly.
Preferred Qualifications
- Possess strong communication skills
- Applicants should be pursuing a degree in Statistics, Information Technology, or Engineering.
- Candidates must be able to commit to an internship period of at least five months.
By submitting an application for this role, you accept and agree to our global applicant privacy policy, which may be accessed here: https://careers.tiktok.com/legal/privacy.
If you have any questions, please reach out to us at apac-earlycareers@tiktok.com
Perks and Benefits
Health and Wellness
- Health Insurance
- Dental Insurance
- Vision Insurance
- HSA
- Life Insurance
- Fitness Subsidies
- Short-Term Disability
- Long-Term Disability
- On-Site Gym
- Mental Health Benefits
- Virtual Fitness Classes
Parental Benefits
- Fertility Benefits
- Adoption Assistance Program
- Family Support Resources
Work Flexibility
- Flexible Work Hours
- Hybrid Work Opportunities
Office Life and Perks
- Casual Dress
- Snacks
- Pet-friendly Office
- Happy Hours
- Some Meals Provided
- Company Outings
- On-Site Cafeteria
- Holiday Events
Vacation and Time Off
- Paid Vacation
- Paid Holidays
- Personal/Sick Days
- Leave of Absence
Financial and Retirement
- 401(K) With Company Matching
- Performance Bonus
- Company Equity
Professional Development
- Promote From Within
- Access to Online Courses
- Leadership Training Program
- Associate or Rotational Training Program
- Mentor Program
Diversity and Inclusion
- Diversity, Equity, and Inclusion Program
- Employee Resource Groups (ERG)
Company Videos
Hear directly from employees about what it is like to work at TikTok.