Responsibilities
Team Intro
Our team is dedicated to supporting B2C (Business to Consumer) advertisers in maximizing their product potential on TikTok. We improve performance by offering creative solutions, assisting with audience targeting, resolving policy issues, and scaling their activities. Combining operational expertise with a customer-centric mindset, we help our clients achieve their marketing goals on TikTok.
As a Client Solutions Manager (CSM), you will collaborate cross-functionally with teams across the organization to support leading Israeli B2C advertisers from diverse industries, with a primary focus on paid user acquisition. You will serve as a trusted advocate, connecting key stakeholders, providing inspiration and insights, and driving collaboration that fosters long-term client partnerships and growth. You will oversee day-to-day client relationships and ensure the success of advertiser investments. As a proactive partner, you'll identify opportunities and offer solutions that exceed client expectations, securing future investments.
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This role is based in Tel Aviv.
Responsibilities
- Manage and grow post-sale client relationships of auction ads offerings by monitoring and analyzing ad campaigns, and proactively take initiative to improve results.
- Proficient in campaign management, setting up and optimization.
- Analyze campaign performance data to offer clients data-driven business insights, at the same time use those insights to improve our advertising offerings.
- Establish long-term relationships with key clients and make sure their business needs are taken care of by cross-functional team.
- Drive education on product and company updates, and share company best practices as relevant to clients or agencies' business.
- Share marketplace feedback and guide our advertising strategy;
- Conduct regular business reviews and take a consultative, long-term approach to build productive relationships with clients, in collaboration with the sales team;
- Investigate and work directly with product & engineering teams to help them troubleshoot client issues during a campaign.
- Responsible for improvement of product feature adoption and consistently drive the product improvement from market feedback.
- Be instrumental in the external narrative of TikTok in the market.
- Collaborate cross functionally to ensure improvement for product, process and client relationships.
- Analyze campaign performance to constantly give feedback on optimised media solutions.
Qualifications
Minimum Qualifications
- Experience in client facing roles, at least 2 years of experience in account management/client service roles in digital marketing.
- Experience in media buying / user acquisition positions focused on performance marketing and a track record of achieving and exceeding revenue goals.
- Experience working on app promotion and/or MMPs (Mobile Measurement Partner's).
- Excellent communication and presentation skills.
- Deep knowledge of digital advertising platforms and ecosystems with performance media buying and attribution models.
- Ability to analyze data and identify insights to assess campaign performance. In general, excellent data analytical skills in excel.
- Excellent verbal and written Hebrew and English language skills is a must.
Preferred Qualifications
- Experience working in a global company.
- Experience working in export marketing.
- BA/BS degree or above.
- Understanding of brand marketing is a plus.
- Self-starter, fast learner with a start-up spirit.
- Direct to Consumer experience is an advantage.