Responsibilities
About the team
The Global Business Solutions (GBS) team is responsible for the revenue growth of the TikTok business, and our teams include Sales, Marketing, Ops, Account Managers, Agency and partnerships, as well as Marketing Science.
At TikTok, our Global Business Solutions (GBS) team plays a key role in generating revenue by promoting our advertising solutions, onboarding new clients, driving ad campaigns, and more. As the TikTok community grows at an unprecedented speed around the world, our GBS team leads groundbreaking projects that are changing the landscape of the advertising industry in real time.
The Group Hakuhodo Head will be responsible as a Unit Leader working closely with the Strategic Agency Division Head in selling TikTok advertising solutions to major advertising agencies, develops and executes sales strategies to increase sales. Specifically, you will be responsible for the following tasks:
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- Responsible for all internal and external stakeholder management, long-term account plan development, product education and adoption
- Build and grow relationships with business leaders in agencies who are identified as key decision makers to build and carry out strategies and optimize their advertising expenditures
- Identify, prioritise and secure revenue opportunities through consultative and strategic engagement with agencies - deep understanding of agencies' business objectives to deliver media solutions that tie to their business objectives and KPIs
- Create compelling sales propositions utilising consumer trends, market knowledge and data-driven insights
- Develop and implement best practices for agency servicing including relationship management, product suite education and enablement, business reviews, reporting and analysis
- Work closely with Division Head, existing members in Strategic Agency and core cross functional teams to constantly analyse performance, drive test and learn strategies and brainstorm and develop scalable advertising solutions to deliver measurable results
- Contribute to the development of thought leadership, innovation and performance solutions
Qualifications
Minimum Qualifications
- Background in sales and advertising.
- Minimum 10+ years of work experience in clients facing roles with knowledge of digital marketing or digital enabled transformations
- Min 1 year of proven team and people management experience
- Leadership skills - data driven approach with an ability to work across high level strategy and hands-on execution.
- Ability to navigate clients, agencies, tech partners, and leverage existing relationships as well as building/fostering new relationships in a matrix organization
- Proven track record of leading complex digital marketing or transformation projects involving cross-functional stakeholders and delivering measurable business outcomes
- Experience managing high-level client relationships and influencing C-level decision makers in both Japanese and international business contexts
- Demonstrated ability to thrive in fast-paced, dynamic environments with a strong bias for action and continuous improvement
- Business level proficiency in Japanese and English across writing, communication and interpersonal skills
Preferred Qualifications
- Experience working in a global organization or collaborating closely with international teams
- Passion for TikTok's mission and commitment to fostering an inclusive and creative community