Communications Manager, Advertising & E-Commerce

About the team:
The Global Trust and Safety Communications team at TikTok leads comms initiatives to build public trust in our approach to platform safety and integrity, including our policies and moderation, product features and partnerships. The team partners closely with Trust & Safety, Product, E-Commerce, Advertising, and Public Policy colleagues along with other cross-function teams, providing strategic counsel on the development of strategies that put our community's safety first.

We're looking for a strategic communications professional to join our Global Trust and Safety Communications team to help us build trust and improve understanding of our product policies related to e-commerce, advertising, and TikTok product features like Search and DMs. You'll help develop, lead and implement a range of communications initiatives which demonstrate our commitment to creating a trustworthy experience for TikTok Shop customers and the +1 billion-strong TikTok community.

Responsibilities:
- Develop and execute global communications initiatives to build trust in the TikTok product experience, including TikTok Shop, Search, DMs, ads, and other product features.
- Shape TikTok's product trust narrative through crisp and clear messaging, statements, talking points, pitches, and other materials. Amplify this narrative through comms initiatives, such as announcements, speaking engagements, interviews, and more.
- Support spokespeople in preparation for media interviews, presentations, and other speaking engagements.
- Develop transparency initiatives to show the actions TikTok is taking to protect its community and platforms.
- Hold and continue to develop strong media relationships, including through handling reactive inquiries to protect TikTok's reputation.
- Empower local PR teams to consistently and accurately communicate about TikTok's products and safety measures.
- Provide strategic counsel and risk analysis across a range of trust and safety issues related to product, advertising, e-commerce policies and products.
- Work collaboratively with Trust and Safety, Advertising, E-Ecommerce, Product, Marketing, Legal, Public Policy, and other teams to provide communications counsel and support.

Qualifications

Preferred qualifications:
- 5+ years of communications experience
- Excellent strategic, analytical, and verbal communication skills
- Experience working on trust and safety issues
- Experience working at a global UGC or commerce platform preferred
- A self-starter who is motivated, takes initiative, and works well in a fast-paced environment
- Strong crisis comms experience preferred

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at tiktokops.accommodations@tiktok.com