Category Intern (Fashion) - 2026 Start (BS/MS)
Responsibilities
About the team
The Fashion team is committed to driving the growth of our merchants by acquiring new sellers, supporting their success on the platform, and helping them thrive in the fashion ecosystem. Through our collective efforts, we aim to deliver the best possible customer experience by ensuring great service, strong partnerships, and a compelling fashion offering.
We are looking for talented individuals to join us for an internship in 2026. Internships at TikTok aim to offer students industry exposure and hands-on experience. Watch your ambitions become reality as your inspiration brings infinite opportunities at TikTok.
Candidates can apply to a maximum of two positions and will be considered for jobs in the order you apply. The application limit is applicable to TikTok and its affiliates' jobs globally.
Applications will be reviewed on a rolling basis - we encourage you to apply early.
Successful candidates must be able to commit to at least 3 months long internship period.
Campaign Execution:
- Assist in planning, organizing, and executing online and offline fashion marketing campaigns.
- Monitor campaign performance in real-time, tracking key metrics and compiling post-campaign analysis to identify areas of improvement.
- Support cross-functional communication to ensure smooth coordination between marketing, operations, and sales teams during campaign roll-outs.
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Category Creator Acquisition and Management:
- Identify potential content creators and influencers within the fashion industry who align with the brand's image.
- Support ongoing collaboration with creators, coordinating product seeding, campaign alignment, and content requirements.
- Track creator performance metrics, assisting with report generation to measure engagement and ROI.
Seller Acquisition:
- Conduct research to identify potential fashion sellers who would enhance the platform's portfolio.
- Assist in crafting pitches and sales decks, aligning value propositions to attract high-quality sellers.
- Reach out to potential sellers via phone, email, and in-person meetings, maintaining communication to nurture leads.
Key Seller Management:
- Assist in managing seller issues, providing solutions and escalating concerns when needed.
- Support the creation of growth strategies for key sellers to help boost their sales and engagement on the platform.
Category Research and Analysis:
- Conduct market research to identify emerging trends, customer preferences, and competitor performance in the fashion sector.
- Gather data on current category performance, including top-selling products, customer demographics, and seasonal variations.
- Assist in developing actionable insights based on data to refine product assortment, pricing strategies, and promotional efforts.
Qualifications
Minimum Qualification(s)
- Relevant major from university or past experience related to business, marketing
- Comfortable working with numbers, extensive data/excel work, and PowerPoint slide creation. Meticulous with keen attention to detail.
- Self-starter who is results-oriented, dedicated, and willing to learn.
- Strong problem-solving skills and excellent interpersonal and communication skills.
Preferred Qualification(s)
- Previous work experience or internships in related fields is a plus.
- Available for a full-time internship, ideally for 3 months.
If you have any questions, please reach out to us at apac-earlycareers@tiktok.com
Perks and Benefits
Health and Wellness
- Health Insurance
- Dental Insurance
- Vision Insurance
- HSA
- Life Insurance
- Fitness Subsidies
- Short-Term Disability
- Long-Term Disability
- On-Site Gym
- Mental Health Benefits
- Virtual Fitness Classes
Parental Benefits
- Fertility Benefits
- Adoption Assistance Program
- Family Support Resources
Work Flexibility
- Flexible Work Hours
- Hybrid Work Opportunities
Office Life and Perks
- Casual Dress
- Snacks
- Pet-friendly Office
- Happy Hours
- Some Meals Provided
- Company Outings
- On-Site Cafeteria
- Holiday Events
Vacation and Time Off
- Paid Vacation
- Paid Holidays
- Personal/Sick Days
- Leave of Absence
Financial and Retirement
- 401(K) With Company Matching
- Performance Bonus
- Company Equity
Professional Development
- Promote From Within
- Access to Online Courses
- Leadership Training Program
- Associate or Rotational Training Program
- Mentor Program
Diversity and Inclusion
- Diversity, Equity, and Inclusion Program
- Employee Resource Groups (ERG)
Company Videos
Hear directly from employees about what it is like to work at TikTok.