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TikTok

Business Analyst, Business Integrity

Today• Singapore

About us

TikTok is the leading destination for short-form mobile video and our mission is to inspire creativity and bring joy.

  • Size: 5,001 - 10,000 employees
  • Industry: Entertainment & Gaming
View company profile ›
Responsibilities

The Business Integrity team builds safe, trusted connections between TikTok users, businesses, and products. We review ads, predict policy violations, and decide what gets approved or rejected, through a set of systems built for that scale.

As the business partner to the TikTok monetization team, our solutions aim to keep TikTok a safe, positive, welcoming environment while supporting business growth.

You will work on the systems and policies that determine which ads reach people on TikTok.

- Measurement and analytics for ad-risk performance
- Define and maintain scientific KPIs spanning risk levels, advertiser experience, and review efficiency and quality; lead goaling and root-cause analysis.
- Manage metric-definition changes and data backtracking; build revenue and risk dashboards that support leadership decisions.
- Risk-revenue governance for high-risk verticals
- Design and operate mechanisms for regulated industries, translating policy into executable rules.
- Monitor risk-bearing revenue, investigate anomalies, handle false-positive escalations and emergency responses, and close the loop with XFN teams.
- Drive the rollout of fully automated review to expand coverage and efficiency without weakening risk control.
- Strategic research: Run leadership-commissioned studies: competitor benchmarking, industry best practices, regulatory trends, and organizational planning.
- AI-enabled process improvement: Identify and pilot AI applications across the work above, including generative-AI workflows, automated analysis, and machine-review tooling, so a lean team can operate at greater scale.

Qualifications

Minimum Qualification(s)
- An outstanding academic record, including a bachelor's degree from a leading global university. A master's degree is the minimum expectation.
- A high level of Mandarin proficiency (written and spoken) is required to support CNOB markets. This role involves complex communication and collaboration with external teams and clients based in Mandarin-speaking markets, where Mandarin is the primary working language.
- 2+ years of experience in internet product, strategy, business analysis, or data science.
- A track record of carrying analysis through to real business outcomes: scoping the problem, coordinating cross-functional partners, and shipping results.
- Hands-on SQL for data extraction and analysis.
- Structured problem solving: you can break ambiguous problems into clear frameworks and draw evidence-based conclusions from complex data.
- Strong self-drive and curiosity; you take ownership without waiting for direction and thrive in a fast-moving, high-intensity environment.

Preferred Qualification(s)
- Practical experience using AI tools to automate or redesign workflows, with measurable efficiency gains.
- Understanding of ad commercialization systems; experience in business analytics or data analytics at large internet companies is a strong plus.

Responsibilities

Responsibilities

The Business Integrity team builds safe, trusted connections between TikTok users, businesses, and products. We review ads, predict policy violations, and decide what gets approved or rejected, through a set of systems built for that scale.

As the business partner to the TikTok monetization team, our solutions aim to keep TikTok a safe, positive, welcoming environment while supporting business growth.

You will work on the systems and policies that determine which ads reach people on TikTok.

- Measurement and analytics for ad-risk performance
- Define and maintain scientific KPIs spanning risk levels, advertiser experience, and review efficiency and quality; lead goaling and root-cause analysis.
- Manage metric-definition changes and data backtracking; build revenue and risk dashboards that support leadership decisions.
- Risk-revenue governance for high-risk verticals
- Design and operate mechanisms for regulated industries, translating policy into executable rules.
- Monitor risk-bearing revenue, investigate anomalies, handle false-positive escalations and emergency responses, and close the loop with XFN teams.
- Drive the rollout of fully automated review to expand coverage and efficiency without weakening risk control.
- Strategic research: Run leadership-commissioned studies: competitor benchmarking, industry best practices, regulatory trends, and organizational planning.
- AI-enabled process improvement: Identify and pilot AI applications across the work above, including generative-AI workflows, automated analysis, and machine-review tooling, so a lean team can operate at greater scale.

Qualifications

Qualifications

Minimum Qualification(s)
- An outstanding academic record, including a bachelor's degree from a leading global university. A master's degree is the minimum expectation.
- A high level of Mandarin proficiency (written and spoken) is required to support CNOB markets. This role involves complex communication and collaboration with external teams and clients based in Mandarin-speaking markets, where Mandarin is the primary working language.
- 2+ years of experience in internet product, strategy, business analysis, or data science.
- A track record of carrying analysis through to real business outcomes: scoping the problem, coordinating cross-functional partners, and shipping results.
- Hands-on SQL for data extraction and analysis.
- Structured problem solving: you can break ambiguous problems into clear frameworks and draw evidence-based conclusions from complex data.
- Strong self-drive and curiosity; you take ownership without waiting for direction and thrive in a fast-moving, high-intensity environment.

Preferred Qualification(s)
- Practical experience using AI tools to automate or redesign workflows, with measurable efficiency gains.
- Understanding of ad commercialization systems; experience in business analytics or data analytics at large internet companies is a strong plus.

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Additional Information

  • Posted: today
Apply on company site

Perks and Benefits

  • Health and Wellness

    • Health Insurance
    • Dental Insurance
    • Vision Insurance
    • HSA
    • Life Insurance
    • Fitness Subsidies
    • On-Site Gym
    • Long-Term Disability
    • Short-Term Disability
    • Virtual Fitness Classes
    • Mental Health Benefits
  • Parental Benefits

    • Adoption Assistance Program
    • Family Support Resources
    • Fertility Benefits
  • Work Flexibility

    • Flexible Work Hours
    • Hybrid Work Opportunities
  • Vacation and Time Off

    • Paid Vacation
    • Paid Holidays
    • Personal/Sick Days
    • Leave of Absence
  • Financial and Retirement

    • 401(k) With Company Matching
    • Performance Bonus
    • Company Equity
  • Office Life and Perks

    • Casual Dress
    • Snacks
    • On-Site Cafeteria
    • Holiday Events
    • Company Outings
    • Some Meals Provided
    • Happy Hours
    • Pet-Friendly Office
  • Professional Development

    • Promote from Within
    • Access to Online Courses
    • Leadership Training Program
    • Associate or Rotational Training Program
    • Mentor Program
  • Diversity And Inclusion

    • Diversity, Equity, and Inclusion Program
    • Employee Resource Groups (ERG)
Apply on company site

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