Brand Strategist - TikTok Shop - Thailand
Responsibilities
The e-commerce industry has seen tremendous growth in recent years and has become a hotly contested space amongst leading Internet companies, and its future growth cannot be underestimated. With millions of loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better e-commerce experience to our users. We aim to bring discovery, inspiration, and joy back to shopping by making TikTok the commerce channel of choice for merchants, creators, and affiliates.With millions of loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better e-commerce experience to our users. We are looking for passionate and talented people to join our product and operations team, to build an e-commerce ecosystem that is innovative, secure and intuitive for our users and brands.
Join us as we drive the future of e-commerce here at TikTok.
Responsibilities:
Performance Tracking & Reporting
- Build and maintain dashboards to monitor portfolio performance, ensuring data efficiency across the team.
- Develop, optimize, and standardize reporting templates to track progress, highlight key trends, and enable data-driven decision-making.
- Provide ad-hoc analysis and reporting to support ongoing projects and leadership requests
Analytics & Insights
- Conduct business, category, and trend analysis to uncover opportunities, identify risks, and improve overall portfolio performance.
- Gather and structure data, apply analytical frameworks to break down complex problems, validate assumptions with relevant data, and present concise, actionable recommendations to leadership for business impact.
- Combine qualitative and quantitative data to build a holistic view that informs insights, strategies, and decision-making.
Qualifications
Minimum Qualifications:
- Minimum Bachelor's Degree or above
- 3+ years of experience in Ecommerce or Brands
- Proficiency in English and Thai
- Strong background in BI / Data Analytics, with hands-on experience.
- Proficiency in tools such as SQL, Power BI, Python for data analysis and reporting.
Preferred Qualifications:
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- Proven ability to synthesize large datasets into actionable insights and business recommendations.
- Strong business acumen with the ability to identify growth opportunities and risks.
- Entrepreneurial with a proactive, ownership-driven mindset.
- Experience in e-commerce platforms together with brands or enabler is a strong plus.
Perks and Benefits
Health and Wellness
- Health Insurance
- Dental Insurance
- Vision Insurance
- HSA
- Life Insurance
- Fitness Subsidies
- Short-Term Disability
- Long-Term Disability
- On-Site Gym
- Mental Health Benefits
- Virtual Fitness Classes
Parental Benefits
- Fertility Benefits
- Adoption Assistance Program
- Family Support Resources
Work Flexibility
- Flexible Work Hours
- Hybrid Work Opportunities
Office Life and Perks
- Casual Dress
- Snacks
- Pet-friendly Office
- Happy Hours
- Some Meals Provided
- Company Outings
- On-Site Cafeteria
- Holiday Events
Vacation and Time Off
- Paid Vacation
- Paid Holidays
- Personal/Sick Days
- Leave of Absence
Financial and Retirement
- 401(K) With Company Matching
- Performance Bonus
- Company Equity
Professional Development
- Promote From Within
- Access to Online Courses
- Leadership Training Program
- Associate or Rotational Training Program
- Mentor Program
Diversity and Inclusion
- Diversity, Equity, and Inclusion Program
- Employee Resource Groups (ERG)
Company Videos
Hear directly from employees about what it is like to work at TikTok.