Responsibilities
TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok has global offices including Los Angeles, New York, London, Paris, Berlin, Dubai, Singapore, Jakarta, Seoul and Tokyo.
Why Join Us
Creation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.
Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day.
To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always.
At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.
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We are looking for entrepreneurial spirits to join our monetization strategy team. You will have a ground floor opportunity to shape monetization efforts in North America. In this role, you will partner with cross-functional leaders to assess performance and plan for the future.
The Monetization Strategy & Operations team provides business critical insights using analytics, ensures cross-functional alignment of goals and execution, and helps teams drive strategic partnerships and new initiatives forward. We stay focused on aligning the highest-level company priorities with effective day-to-day operations, and help evolve early stage ideas into future-growth initiatives.
Our team uses data analysis to help drive the company's monetization strategy and operations. We're looking for an Analytics Associate to drive analytics initiatives that guide operational excellence for our Americas business. You will have a ground floor opportunity to shape TikTok's growth and monetization efforts in the Americas region.
In this role, you will:
- Act as the key strategy partner to our monetization team focusing on various advertiser segments
- Conduct Deep dive analysis that helps the business better understand key value drivers and growth opportunities
- Develop scalable analytical solutions such as tables, datasets, models and dashboards
- Partner closely with TikTok leadership to drive high impact projects
- Own performance analysis, reporting and drive business review cadences
- Set and manage performance goals for the monetization team
- Measure and track business financial performance, ensure financial healthiness of business operations
- Develop and optimize monetization processes and policies as the team scales
- Assist in the development and planning of monetization strategy through analysis and research, and evolve insights into growth initiatives
- Work closely with cross-functional partners, including local monetization teams, sales & sales operations, international strategy and data teams to drive analytical initiatives to completion
- Manage key initiatives on a project basis, collaborate closely with cross-functional teams in the US, Mexico, Latin America, and other international markets
Qualifications
- BS/MS degree in math, statistics, data science, business analytics/management, engineering, computer science or other quantitative majors
- 2+ years of sales strategy, growth strategy, sales finance, product strategy, consulting, investment banking or related analytical experiences. High growth tech start-up experience and advertising experience preferred
- Solid analytical aptitude with strong exposure or interest in strategy
- Skilled project manager. High EQ team-player with the ability to manage expectations across time-zones and cultures
- Strong SQL programming and knowledge of statistical modeling
- Expertise in BI visualization tools such as Tableau, Looker is a plus
- Excellent written and verbal communication skills
- Self-starter attitude: You're someone who can initiate and drive complex analysis to completion with minimal guidance and then synthesize and communicate insights
- Get-it-done mindset: You're motivated to work hard and efficiently in a fast-paced, cross-cultural environment.
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at gbs.accommodations@tiktok.com.