Affiliate Program Manager, SMB Growth

At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.
Join us.
---
About
The Global Business Solutions (GBS) team is responsible for the revenue growth of the TikTok business, and our teams include Sales, Marketing, Ops, Account Managers, Agency and partnerships, as well as Marketing Science.

GBS is a dynamic, entrepreneurial, and ambitious client group, and our HRBPs who support them are too! We are excited to continue adding to our Human Resources team to attract, engage, and retain top talent to drive the continued growth of the organization.
---
About the team
TikTok's SMB team aims to help businesses and brands of all sizes unleash their creative side, connect with our audience, or perhaps be discovered! From designing scaled sales and service delivery programs to ensuring our customers have best-in-class tools and products at their fingertips, our SMB team combines operational expertise with a customer-centric mindset to help businesses achieve their marketing goals on TikTok, no matter how big or small.
---
Responsibilities
• Build a world-class affiliate/partnership program on a global scale, focusing on new advertisers and new revenue growth
• Identifying new strategic partner opportunities & developing a strategic execution plan
• Manage versatile partnerships from Enterprise/large companies to individual content creators by creating commission strategy, recruitment strategy and growth strategy
• Have good understanding of regional, country and partner segmentation nuances
• Strong communication skills and the ability to expertly communicate our value proposition with partners
• Partner closely with sales, marketing, and creator teams to identify relevant publishers/brands/partners

Qualifications

Minimum Qualifications:
- Very experienced in affiliate marketing, channel sales or agency recruitment
- Experience managing influencer, media agency, and brand partners
- Knowledge of social media, mobile apps, and selling advertising products (self-serve platform, auction, and biddable form of digital advertising buying). SMB experience is a plus.
- Data-driven, capable of in-depth data interpretation, synthesizing insights through clear, concise communication
- Solutions-oriented with strong problem-solving and strategy development

-------
Preferred Qualifications:
- Strong executive presence and ability to excel under pressure
- Excellent communicator and comfortable managing multiple tasks, engaging and influencing with cross-functional groups
- Passion for TikTok marketing, and up for the challenge of building something from the bottom up
experience
- Detail-oriented to find solutions for clients while improving internal processes and delivering feedback
- Self-starter and motivated to learns
- Strong oral & written communication skills for internal and external forums

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at TiktokOps.accommodations@tiktok.com

Job Information

[For Pay Transparency] Compensation Description (annually)

The base salary range for this position in the selected city is $86737 - $212000 annually.

Compensation may vary outside of this range depending on a number of factors, including a candidate's qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.

Our company benefits are designed to convey company culture and values, to create an efficient and inspiring work environment, and to support our employees to give their best in both work and life. We offer the following benefits to eligible employees:

We cover 100% premium coverage for employee medical insurance, approximately 75% premium coverage for dependents and offer a Health Savings Account(HSA) with a company match. As well as Dental, Vision, Short/Long term Disability, Basic Life, Voluntary Life and AD&D insurance plans. In addition to Flexible Spending Account(FSA) Options like Health Care, Limited Purpose and Dependent Care.

Our time off and leave plans are: 10 paid holidays per year plus 17 days of Paid Personal Time Off (PPTO) (prorated upon hire and increased by tenure) and 10 paid sick days per year as well as 12 weeks of paid Parental leave and 8 weeks of paid Supplemental Disability.

We also provide generous benefits like mental and emotional health benefits through our EAP and Lyra. A 401K company match, gym and cellphone service reimbursements. The Company reserves the right to modify or change these benefits programs at any time, with or without notice.