Account Manager - Small and Medium Business

Responsibilities

About Our Team
TikTok's SMB team aims to help businesses and brands of all sizes unleash their creative side, connect with our audience, or perhaps be discovered! From designing scaled sales and service delivery programs to ensuring our customers have best-in-class tools and products at their fingertips, our SMB team combines operational expertise with a customer-centric mindset to help businesses achieve their marketing goals on TikTok, no matter how big or small.

Responsibilities:
- Manage a designated book of non-commerce businesses (including Hotel & Restaurants, Beauty clinic, Hospitality services, Automotive, Real estate, and other non-E commerce businesses) to achieve quarterly revenue & product adoption targets.
- Identify and acquire new potential high-value clients across non-commerce industries to the TikTok ads platform to achieve acquisition targets.
- Build and maintain strong, long-lasting relationships with clients in your book of business.
- Understand client goals and objectives to provide tailored TikTok advertising solutions.
- Oversee the implementation, optimization, and performance analysis of advertising campaigns on TikTok platform.
- Provide strategic guidance to clients on advertising best practices and TikTok platform capabilities.
- Proactively address client concerns and challenges to maintain high client satisfaction and retention rates.
- Ensure compliance with TikTok Ads policies and guidelines in all client interactions and campaign executions.
- Collaborate and communicate effectively with external customers and internal stakeholders (Ads Policy, Finance, Product, etc.)

Qualifications

Minimum Qualifications:
- At least 3 years of experience in Account Management or Business Development within digital marketing or non-eCommerce industries.
- Proven track record of acquiring new business and meeting/exceeding revenue targets in the markets.
- Demonstrated ability to identify and execute upsell/cross-sell opportunities to maximize account growth.
- Strong communication, negotiation, and relationship-building skills, with solid organizational and analytical abilities to interpret data and market trends.
- Ability to work cross-functionally and thrive in a fast-paced, agile environment.

Preferred Qualifications:
- Familiarity with the TikTok Ads platform and other major digital advertising tools
- Experience with non-eCommerce industries, bringing creativity in hunting and acquiring new accounts.