Commercial Marketing Coord. WHS & On Premise
What makes this a great opportunity?
The spirits industry is an exciting and dynamic category, with BSI being a worldwide top player in the spirits business.
• Be part of a company that needs to be profitable in the short term.
• This role offers the opportunity to innovate and execute strategies that significantly impact the wholesale and on-trade sectors.
Role Responsibilities
• Develop in-depth knowledge of wholesale customers and on-trade accounts to ensure short and long-term business growth.
• Create and implement customer plans through profitable activities tailored to the wholesale and on-trade channels.
• Develop successful e-commerce strategies that drive sell-out for our focus brands within wholesale and on-trade environments.
• Execute comprehensive marketing plans in the on-trade channel, ensuring alignment with brand strategies and seasonal promotions.
• Collaborate with the sales team to consolidate and analyse key performance indicators (KPIs) for wholesale and on-trade clients.
Want more jobs like this?
Get jobs in Mexico City, Mexico delivered to your inbox every week.
• Identify business growth opportunities and develop actionable plans to enhance sell-out in the wholesale and on-trade sectors.
• Support forecasting and management processes in collaboration with sales, supply chain, and finance teams.
• Actively participate in key forums such as Annual Planning and Strategic Planning.
• Collaborate in the Joint Business Planning (JBP) process to build robust plans for wholesale and on-trade clients.
• Assist in the preparation of requisitions, monitoring purchase orders, and managing supplier relationships for invoice processing.
• Control and monitor the marketing budget for wholesale and on-trade activities.
• Coordinate execution through capable agencies to ensure optimal brand representation.
• Analyse promotional ideas and seasonal strategies tailored to the wholesale and on-trade markets.
• Track the development and performance of each promotional activity within these channels.
Qualifications
EDUCATION/LANGUAGES
• University Business degree.
• Fluent English Written & spoken
INDUSTRY EXPERIENCE
• Years of experience: 5 years of experience in Trade Mkt area.
• Industry experience: 3 years in similar role
• Travel: Availability to travel to close regions (30%)
• Capability to analyze data (Sell in, Sell Out) for our top clients looking for the best recommendation for our JBP.
• Knowledge about the commercial capabilities of each of our clients.
• Knowledge of basic finances, looking for ROI of each Stores.
• Knowledge about the market industry in terms of Iscam
Perks and Benefits
Health and Wellness
- Health Insurance
- Dental Insurance
- Vision Insurance
- Life Insurance
- Short-Term Disability
- Long-Term Disability
- FSA
- HSA
Parental Benefits
- Birth Parent or Maternity Leave
Work Flexibility
- Flexible Work Hours
- Remote Work Opportunities
- Hybrid Work Opportunities
Office Life and Perks
- Commuter Benefits Program
- Casual Dress
- Happy Hours
- Company Outings
- Snacks
Vacation and Time Off
- Paid Vacation
- Paid Holidays
- Personal/Sick Days
- Leave of Absence
Financial and Retirement
- 401(K) With Company Matching
- Performance Bonus
- Relocation Assistance
Professional Development
- Tuition Reimbursement
- Promote From Within
- Shadowing Opportunities
- Access to Online Courses
- Lunch and Learns
Diversity and Inclusion
- Diversity, Equity, and Inclusion Program
- Employee Resource Groups (ERG)