DGM- Product Marketing

Deputy General Manager - Services Offer Management (Individual Contributor)
Business Divisions Covered:

• Power Systems (Medium & Low Voltage Equipment)
• Power Products (Medium & Low Voltage Products and Components)
• Digital Power (Protection Relays, Meters, SCADA, EMS & Substation Automation Software)

Scope of Responsibility:

Manage and drive the performance of Services Offers across the above product lines, contributing to a revenue for organization. Offers include:

• Consulting
• Service Contracts (Digital/Non-Digital)
• Preventive Maintenance Contracts
• Digital & IoT Services (Remote Monitoring, Predictive Analytics)
• Modernization & Retrofit Services
• Spare Parts
• Workforce Empowerment (Training, AR/VR Solutions)
• Circularity Offers (Repair, Take-back, etc.)

Key Responsibilities:

• Execute end-to-end offer management: What to sell, how to sell, quote, and execute.
• Apply deep understanding of services strategy, market trends, and customer needs.
• Support transformation initiatives to shift from Capex-only to recurring revenue models via IoT & Digital Services.
• Drive increased adoption of Digital Services and digitization within core business.
• Ensure profitability and growth of assigned offers.
• Coordinate new offer launches including business case preparation and execution support.
• Monitor and report offer performance (OI, sales, GM).
• Adapt and deploy marketing mix strategies for different go-to-market channels.
• Collaborate with product teams for service enablement, product lifecycle management.
• Implement pricing strategies and maintain pricing tools.
• Utilize Installed Base analytics to generate leads and support sales campaigns.
• Support proposal teams with documentation, pricing guides, and costing tools.
• Contribute to marketing and sales plans, including campaign execution and visibility via Salesforce.
• Develop and maintain sales enablement tools: prescription documents, battle cards, catalogues, etc.

Key Success Factors:

• Strong knowledge of services portfolio and customer value propositions.
• Proficiency in marketing fundamentals (4Ps, segmentation, pricing strategies).
• Experience with digital services and recurring business models.
• Effective collaboration with global offer and product management teams.
• Strong alignment with sales and local stakeholders for offer deployment.

Education & Experience:

• BE/MBA or equivalent qualification.
• 8-14 years of experience in product/offer marketing or technical sales.
• Strong marketing and pricing skills.
• Consultative selling experience and value-based pricing expertise.
• Understanding of regional market dynamics.
• Ability to work with global stakeholders and cross-functional teams.

KPIs & Measurement Criteria:

• Execution of marketing action plans and demand generation initiatives.
• Opportunity funnel growth in Salesforce.
• Engagement through presentations, seminars, and webinars.
• Margin improvement and offer performance tracking.
• Launch and withdrawal of offers with financial impact.
• Identification of opportunities in collaboration with sales.
• Growth in digital services, modernization, and recurring revenue.
• Prescription success in key growth domains.

• BE/MBA or equivalent qualification.
• 8-14 years of experience in product/offer marketing or technical sales.

Looking to make an IMPACT with your career?

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We are looking for IMPACT Makers; exceptional people who turn sustainability ambitions into actions at the intersection of automation, electrification, and digitization. We celebrate IMPACT Makers and believe everyone has the potential to be one.

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36 billion global revenue
+13% organic growth
150 000+ employees in 100+ countries
#1 on the Global 100 World's most sustainable corporations

You must submit an online application to be considered for any position with us. This position will be posted until filled.

Schneider Electric aspires to be the most inclusive and caring company in the world, by providing equitable opportunities to everyone, everywhere, and ensuring all employees feel uniquely valued and safe to contribute their best. We mirror the diversity of the communities in which we operate, and 'inclusion' is one of our core values. We believe our differences make us stronger as a company and as individuals and we are committed to championing inclusivity in everything we do.

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Client-provided location(s): Bangalore, India, Mumbai, India

Job ID: Schneider_Electric-https://careers.se.com/jobs/97029?lang=en-us

Employment Type: OTHER

Posted: 2025-08-28T18:48:44