Director, Product Management - TV Platforms (TVP)
2 months ago• San Francisco, CA
Samba TV tracks streaming and broadcast video across the world with our proprietary data and technology. We are on a mission to fundamentally transform the viewing experience for everyone. Our data enables media companies to connect with audiences for new shows and movies, and enables advertisers to engage viewers and measure reach across all their devices. We have an amazing story with a unique perspective on culture formed by a global footprint of data and AI-driven insights.
Samba TV is seeking a highly motivated and experienced Director, Product Management for TV Platforms (TVP) to lead the product strategy and execution for our Smart TV OEM partnerships and underlying data capture infrastructure. This role is responsible for strategic partnerships with Smart TV manufacturers, TV operating systems and chipset providers, maximizing data value and reach, and ensuring the continued flow of high-quality data that is foundational to Samba's business. The Director will function as the primary Product Manager for the TV Platform.
Key Responsibilities:
- Define and own the product strategy and roadmap for Samba's TV Platform.
- Serve as the primary Product Manager for OEM relationships and integrations.
- Cultivate and evolve strategic partnerships with Smart TV OEMs, moving beyond transactional relationships toward collaborative value exchange models that maximize data collection.
- Increase data depth from OEM partners, including exploring new data types and securing approvals for expanded audience measurement capabilities like native app tracking.
- Supervise and mentor the Product Manager responsible for the Capture/Harvest architecture, ensuring alignment with TVP and overall data strategy goals.
- Collaborate closely with the Capture/Harvest PM and Engineering teams to optimize data collection processes for increased accuracy, scalability, comprehensive live event coverage, and operational efficiency.
- Work with Business Development (including EVP Partnerships and CCO) to develop compelling value propositions for OEMs.
- Ensure seamless integration of data from new and existing OEM partners into Samba's data infrastructure.
- Contribute to strategic discussions around market reach and necessary TV panel size, working with the BD team.
- Support international expansion initiatives, preparing the TVP and data pipeline to scale into new regions like India, LATAM, and Japan.
- Address challenges related to data access from OEMs, including navigating pushback and finding solutions for restrictions.
- Collaborate with Engineering, Data Science, and Data Licensing teams to ensure data availability and usability for downstream products and customers.
- Identify opportunities for leveraging emerging technologies and new partnership models with OEMs to drive business growth.
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Qualifications:
- Experience:
- Proven track record in product management, preferably within the media, advertising, ad tech, or consumer electronics industries, with a focus on hardware or platform integrations.
- Experience managing and developing strategic partnerships with major companies, particularly in Asia.
- Experience managing other product managers or technical teams.
- Experience working effectively with American companies/startups.
- Understanding of the TV/CTV ecosystem, OEM landscape, and TV Operating Systems (TVOS).
- Familiarity with audience measurement, data partnerships, and data licensing business models is highly desirable.
- Language Proficiency: Fluent in English and Mandarin Chinese for direct communication with OEMs and development teams in China/Taiwan highly desired.
- Attributes:
- Strong strategic thinking and business acumen.
- Executive presence and ability to be a primary interface in the market at a director level or higher.
- Ability to balance assertive negotiation with understanding partner perspectives.
- Excellent cross-functional collaboration and communication skills.
- Ability to prioritize effectively and drive complex initiatives to completion.
#li-ch
This role offers a unique opportunity to shape the foundational data assets of a leading media and advertising intelligence company by strengthening key global OEM partnerships and optimizing the data collection infrastructure.
Samba TV is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We strive to empower connection with one another, reflect the communities we serve, and tackle meaningful projects that make a real impact.
Samba TV may collect personal information directly from you, as a job applicant, Samba TV may also receive personal information from third parties, for example, in connection with a background, employment or reference check, in accordance with the applicable law. For further details, please see Samba's Applicant Privacy Policy. For residents of the EU , Samba Inc. is the data controller.
Client-provided location(s): San Francisco, CA
Job ID: 1c4b8445-e3f9-4b16-b3aa-daf8612bb31b
Employment Type: OTHER
Posted: 2025-06-09T15:45:02
Perks and Benefits
Health and Wellness
- Health Insurance
- Dental Insurance
- Vision Insurance
- Life Insurance
- Short-Term Disability
- Long-Term Disability
- HSA With Employer Contribution
- Mental Health Benefits
- On-Site Gym
Parental Benefits
- Fertility Benefits
Work Flexibility
- Hybrid Work Opportunities
- Flexible Work Hours
- Remote Work Opportunities
Office Life and Perks
- Commuter Benefits Program
Vacation and Time Off
- Unlimited Paid Time Off
- Paid Holidays
- Personal/Sick Days
- Leave of Absence
- Volunteer Time Off
Financial and Retirement
- 401(K)
Professional Development
- Work Visa Sponsorship
- Learning and Development Stipend
- Shadowing Opportunities
Diversity and Inclusion
- Founder led
- Asian founded/led