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Job Category
Marketing & Communications
Job Details
About Salesforce
We're Salesforce, the Customer Company, inspiring the future of business with AI+ Data +CRM. Leading with our core values, we help companies across every industry blaze new trails and connect with customers in a whole new way. And, we empower you to be a Trailblazer, too - driving your performance and career growth, charting new paths, and improving the state of the world. If you believe in business as the greatest platform for change and in companies doing well and doing good - you've come to the right place.
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At Salesforce, our Product Marketers craft inspirational stories and deliver ground-breaking product demos to people around the world. We develop product messaging and positioning, go-to-market programs, campaigns, events, and sales enablement. Our success is defined by our ability to deliver relevant content that creates trials, sales pipeline, and ultimately, new customers.
We are looking for an experienced go-to-market Product Marketer to bring our Professional Services messaging & positioning to life through standout go-to-market activities, presentations, event programming & keynotes, websites, enablement content, and more. Working with an extended regional team, you will support the development of Salesforce Professional Services marketing and event programs from idea to execution to drive pipeline, find new buyers, and cross-sell into existing accounts. This role will keep on top of Professional Services market trends, incorporating fresh ideas and insights to deliver innovative marketing programs that grow bookings and increase customer adoption.
Primary Responsibilities:
- Create and develop impactful and innovative marketing programs and events that generate and mature marketing pipeline
- Work with the industry's most innovative marketing team to create and evangelize our positioning for the AMER region through actionable GTM programs
- Further Salesforce Professional Services position as a leader in the market
- Create and maintain local marketing assets including pitch decks, keynote presentations and enablement trainings
- Work across product and sales teams to develop integrated Customer Success stories & positioning
- Confidently deliver presentations to audiences of all sizes
Experience and Required Skills:
- 7+ years of experience in product marketing.
- Experience executing event programming or ABM
- Proven track record in crafting compelling positioning and thought leadership content
- Advanced PowerPoint and Apple Keynote skills. Design and Photoshop skills a plus.
- High energy, charismatic, innovative, creative
- Stellar public speaking & story telling skills
- Passion for software-as-a-service, technology and disruptive thinking
- Dynamic confident personality with ability to successfully drive projects with minimal guidance
- Strong skills in communication, writing and ability to work well cross-functionally.
- Proven creative thinker that can generate and execute on innovative "breakout" marketing ideas
- Proven track record in performing well in a fast pace environment and organizational skills to effectively manage multiple projects
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