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Field Marketing Manager, Industries

AT Salesforce
Salesforce

Field Marketing Manager, Industries

Amsterdam, Netherlands

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Job Category
Marketing & Communications

Job Details

About Salesforce

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Department Description
This is an exciting opportunity to join a growing company at a pivotal time. You'll have the chance to help shape our innovative marketing strategies and make a real impact on our business. The Netherlands Field Marketing team plays a crucial role in the success of our organizations go-to-market within the country, working hand in hand with our industry sales leaders, cloud and AI experts, and solution engineers. Our goal is to drive successful campaigns and events for our customers and prospect, as part of the NL Marketing plan.

Role Description
We are looking for a talented and highly motivated marketer to join the NL Marketing team. As the Field Marketing Manager, Industries, you'll collaborate closely with our senior sales stakeholders to develop and execute integrated marketing campaigns that target complex industries like manufacturing, retail, and financial services. We operate in a fast-paced environment and require someone with initiative who isn't afraid to roll up their sleeves and jump right in, taking responsibility for their programs' success, communicating effectively across teams and stakeholders and meeting deadlines.

The role is based at Salesforce's Amsterdam office with an expected in-office time min 2-3 days per week.

Responsibilities:

  • Partner with senior sales leaders and experts in their field to create and execute industry leading campaigns tailored towards specific industries or target audiences.
  • Lead and manage the marketing campaigns for our NL salesforce generated industry events throughout the year, working with the relevant sales teams and providing logistical support pre event and on the day of the event, where needed.
  • Oversee, manage and advice on sales-led initiatives with the goal of delivering consistently best-in-class campaigns throughout the fiscal year.
  • Help develop the marketing strategy for our industries, including creating new and innovative campaigns which can be scaled across the wider regions as best practice.
  • Help deliver double digit growth in marketing driven pipeline in FY26 across defined programs in the remit of this role.
  • Define, track, and analyse events and campaigns performance metrics to monitor and improve performance, including liaising with data teams and analysts to identify and segment target data sets in order to optimize our campaigns.
  • Support the key strategic events teams on audience generation for ancillary events as part of our larger Strategic events portfolio (e.g. World Tour Amsterdam), coordinating invitations and tracking registrations against the main event lists and reporting back on registrations to target.

You're a perfect fit if you have:

  • 8+ years of experience in B2B marketing, ideally at a consultancy or large B2B SaaS company
  • A strong understanding of complex industries like manufacturing, retail, and financial service
  • Proven ability to develop and execute data-driven marketing campaigns.
  • Substantial experience collaborating with sales teams to achieve enterprise results
  • Excellent communication and interpersonal skills, native Dutch speakers are a big plus.
  • Ability to operate in a fast-moving, fast-growing, ever-changing environment and to manage multiple projects effectively

A passion for our company's mission and products

Experience will be evaluated based on alignment to the core competencies for the role (e.g. extracurricular leadership roles, military experience, volunteer work, etc.).

Accommodations

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Posting Statement

Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that's inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications - without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.

Client-provided location(s): Amsterdam, Netherlands
Job ID: Salesforce-JR295188
Employment Type: Full Time

Perks and Benefits

  • Health and Wellness

    • Health Insurance
    • Health Reimbursement Account
    • Dental Insurance
    • Vision Insurance
    • Life Insurance
    • Short-Term Disability
    • Long-Term Disability
    • FSA
    • FSA With Employer Contribution
    • HSA
    • HSA With Employer Contribution
    • Fitness Subsidies
    • On-Site Gym
    • Mental Health Benefits
  • Parental Benefits

    • Adoption Leave
    • Return-to-Work Program
    • Birth Parent or Maternity Leave
    • Non-Birth Parent or Paternity Leave
    • Fertility Benefits
    • Adoption Assistance Program
    • Family Support Resources
  • Work Flexibility

    • Flexible Work Hours
    • Remote Work Opportunities
    • Hybrid Work Opportunities
  • Office Life and Perks

    • Casual Dress
    • Happy Hours
    • Snacks
    • Some Meals Provided
    • Company Outings
  • Vacation and Time Off

    • Paid Vacation
    • Unlimited Paid Time Off
    • Paid Holidays
    • Personal/Sick Days
    • Leave of Absence
    • Sabbatical
    • Volunteer Time Off
  • Financial and Retirement

    • 401(K)
    • 401(K) With Company Matching
    • Company Equity
    • Stock Purchase Program
    • Performance Bonus
    • Relocation Assistance
    • Financial Counseling
  • Professional Development

    • Tuition Reimbursement
    • Learning and Development Stipend
    • Promote From Within
    • Mentor Program
    • Shadowing Opportunities
    • Access to Online Courses
    • Lunch and Learns
    • Internship Program
    • Leadership Training Program
    • Professional Coaching
    • Work Visa Sponsorship
  • Diversity and Inclusion

    • Employee Resource Groups (ERG)
    • Unconscious Bias Training
    • Diversity, Equity, and Inclusion Program

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