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Marketing Director, EMEA (Interim)

AT Reputation.com
Reputation.com

Marketing Director, EMEA (Interim)

Liverpool, United Kingdom

Why Work at Reputation?

  • We are an innovation engine with 31 technology patents, ranked in the top three of all competitors.
  • Our customer-centric focus has led to a nearly 200% revenue growth from 2016 to 2019.
  • The platform is used by three of the top five automotive OEMs and 16,000 auto dealerships, more than 250 healthcare systems, and over 100 leading property management firms.
  • We've raised over $117 million in funding from the same A-list venture capital firms that backed Google, Microsoft, and Intuit.
  • Our executive management team is diverse and committed to building a performance-based culture where excellence is rewarded and careers are developed.
  • Who thrives at Reputation? Managers who embody a player-coach mentality. Employees who value teamwork and cross-functional collaboration. People who emphasize perseverance and hustle over quick wins and luck.

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Maternity cover of 8 months with possibility of being extended as full-time employee

Job Summary:

A Marketing leader is required to join our growing EMEA field marketing team. We are looking for a talented, enthusiastic individual who wants to make an impact from day one. You will be responsible for strategizing, planning and managing the delivery of our marketing plans.  You will be involved at all levels, including working with in-house teams on planning campaigns, reporting on campaign activity, updating internal teams, and liaising with leadership.

Responsibilities:

  • Creating strategic campaign plans for each market segment, in line with the overall strategy.
  • Ensuring marketing activity, as laid out in our marketing plan, is delivered, as planned by leading the team of field marketing based in different regions.
  • Creating reports on the success of our activity, making recommendations for amends to the plan in line with sales forecasts and our agreed measures of success.
  • Working closely with the global Marketing team to devise creative content ideas that will deliver against our KPIs.
  • Working with the Sales Development team to ensure feedback is provided on the success of marketing activities and to assist with fine tuning the targeting.
  • Growing opportunity pipeline for various segments, industries and territories considering their various maturity and penetration stages, adapting marketing messaging and approach accordingly.
  • Manage budget(s) to optimize CPO for all integrated campaigns

Qualifications:

  • 10+ years B2B Marketing experience ideally within Saas.
  • Strong Project Management experience, and successfully created and delivered an international Saas lead generation strategy.
  • Demonstrable results in prior marketing management roles, with international expansion success in new markets.
  • Have a proven track record of growing opportunity pipeline.
  • Worked closely with sales functions and understand how to work best with them.
  • Previous experience of leading a marketing team, ideally based in different regions.
  • A strategic thinker with excellent time management, impeccable organisation skills and an ability to motivate others.
  • Committed to achieving and exceeding targets.

More on Reputation:

The majority of consumers — 90% — say online reviews influence their purchasing decisions. Yet marketing departments are at the mercy of third-party algorithms they don't control, and no amount of marketing spend can offset the negative impact of a weak online reputation.

Our Reputation Score, much like the consumer FICO score, is an indispensable index for every business, and the accurate measure of how a company can get found, get chosen and get better. Global companies across industries such as Healthcare, Automotive, Retail Services, Property Management, Financial Services, Storage, and more use our platform to:

  • Monitor, request and respond to online reviews
  • Improve star ratings and search result rankings
  • Audit and maintain business listings and location directories across the web
  • Manage social media engagement and advertising
  • Make operational changes to improve customer experience
  • Maximize customer retention and revenue

Reputation is a World Economic Forum Global Growth Company funded by top-tier venture capital firms such as Kleiner Perkins, Bessemer Venture Partners, Ascension Ventures, August Capital, Heritage Group, and Icon Ventures.

We are an equal opportunity employer and value diversity at our company. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Applicants only - No 3rd party agency candidates.

Job ID: 535fa4dba74dd6bf4879e7e05717227bf9cbdab39f5111e4ab740ca336961819
Employment Type: Other