Sr. Communications Manager
Recognized as the No. 1 site trusted by real estate professionals, Realtor.com® has been at the forefront of online real estate for over 25 years, connecting buyers, sellers, and renters with trusted insights and expert guidance to find their perfect home. Through its robust suite of tools, Realtor.com® not only makes a significant impact on the real estate industry at large, but for consumers, navigating the biggest purchase they will make in their life, by providing a user experience that is easy to use, easy to understand, and most of all, easy to make decisions.
Join us on our mission to empower more people to find their way home by breaking barriers to entry, making the right connections, and building confidence through expert guidance.
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Realtor.com® is seeking a results-oriented communications leader with a passion for media relations and data-driven storytelling to expand our reach and amplify our voice in a highly competitive marketplace.
The Realtor.com® communications team is laser focused on our goals of increasing media reach and share of voice amongst our competitors. The new Sr. Communications Manager will use data-driven storytelling and product communications to help us achieve these goals and bring Realtor.com® 's vision to help more Americans find their way home to life. We're looking for a communicator who is passionate about metrics, high volume media relations and translating product innovation and market trends into compelling narratives that resonate.
As Sr. Communications Manager, you'll jointly own Realtor.com® 's data outreach strategy (in close partnership with another teammate) and solely own its product PR strategy - driving a high volume of stories that highlight the value we bring to consumers and the market through our proprietary data, research, and product innovations. You'll partner closely with our Economics, News & Insights, and Product teams to identify and shape newsworthy narratives, leverage our spokespeople, and drive strong relationships with top-tier real estate, personal finance and tech media.
This position is based in NYC to facilitate in-person relationship building with key journalists, our NYC-based economist and News & Insights team. Being in the media capital will allow this person to quickly capitalize on breaking news, expand and deepen relationships with reporters, and stay on top of news generated by our internal reporters.
The ideal candidate is a proactive, metrics-driven communicator with proven experience leveraging data-whether surveys, trends, economic reports, or product usage-to fuel a high volume of media coverage. They have a strong track record of managing high-volume media requests, developing sharp messaging, and creating stories that start news cycles. Most of all, they are passionate about media relations, driven by results, and energized by turning insights into headlines.
What you'll do:
- Jointly lead/execute our data communications strategy alongside another teammate to achieve our reach and SOV voice goals.
- Co-develop, manage and execute a proactive, high-volume calendar of research, surveys, and trend reports that reinforce Realtor.com® as the go-to authority on housing data.
- Insert Realtor.com 's point of view into relevant breaking news cycles.
- Closely partner with the Economics and News & Insights teams to turn housing market trends and insights into compelling media narratives that generate media reach.
- Lead data product strategy, highlighting how Realtor.com® is the best open marketplace that empowers consumers in their home journey.
- Support major product announcements with tailored media strategies that showcase Realtor.com® 's innovation and consumer value.
- Leverage their NYC location to expand and deepen media relationships across national, local, housing, economic, and tech press, ensuring Realtor.com® dominates the real estate conversation and its product announcements are covered in mainstream media.
- Help drive Realtor.com® 's SXSW initiative. Develop panel discussion topics, screen panelists, prepare spokespeople, secure media attendance, etc.
- Build and maintain a bench of internal spokespeople who can authentically represent Realtor.com® across real estate trends and product topics. Focus specifically on our NYC based economist and building his reputation as a spokesperson and fostering his relationships with the media.
- Manage a high volume of inbound media requests, interviews, and data inquiries; serve as a company spokesperson when needed.
- Be the internal point person for SOV tracking with our external media tracking agency. Surface coverage drivers, opportunities and missed opportunities on a weekly basis.
- Travel occasionally to our headquarters in Austin, Texas and other locales.
We balance creativity and innovation on a foundation of in-person collaboration. For most roles, our employees work three or more days in our offices, where they have the opportunity to collaborate in-person, adding richness to our culture and knitting us closer together.
What you'll bring:
- Bachelor's degree in Communications, Journalism, Marketing, or related field.
- 12+ years of PR/communications experience in corporate or agency environments, with strong background in data-driven and product communications.
- Proven track record of using data, research, or consumer insights to build and land high-impact stories.
- Experience supporting product launches or tech innovations, translating features into compelling consumer benefit-driven messaging.
- Experience developing strong media relationships through day to day relationship building.
- Exceptional storytelling, writing, and editing skills with the ability to simplify complex information.
- Confident spokesperson, comfortable handling a high volume of media inquiries and live interviews.
- A proactive, metrics-focused mindset. Highly organized, with strong project management skills and ability to juggle multiple priorities under tight deadlines.
- Collaborative and influential partner, able to work across functions and levels of the business.
The quoted salary range represents our good faith estimate as to what our ideal candidates are likely to expect in the listed locations. We tailor our offers based on the selected candidate's experience, industry knowledge, technical and communication skills, location and other factors that may prove relevant during the interview process. All ranges are location based, ranges for positions in other locations may vary based on the local market.
Salary Range for select office locations
- New York $165,000.00 - $200,000.00
How we Reward you:
Realtor.com is committed to investing in the health and wellbeing of our employees and their families. Our benefits programs include, but are not limited to:
- Inclusive and Competitive medical, Rx, dental, and vision coverage
- Family forming benefits
- 13 Paid Holidays
- Flexible Time Off
- 8 hours of paid Volunteer Time off
- Immediate eligibility into Company 401(k) plan with 3.5% company match
- Tuition Reimbursement program for degreed and non-degreed programs
- 1:1 personalized Financial Planning Sessions
- Student Debt Retirement Savings Match program
- Free snacks and refreshments in each office location
Do the best work of your life at Realtor.com®
Here, you'll partner with a diverse team of experts as you use leading-edge tech to empower everyone to meet a crucial goal: finding their way home. And you'll find your way home too. People are our foundation-the core that drives us passionately forward. At Realtor.com®, you'll bring your full self to work as you innovate with speed, serve our consumers, and champion your teammates. In return, we'll provide you with a warm, welcoming, and inclusive culture; intellectual challenges; and the development opportunities you need to grow.
Diversity is important to us, therefore, Realtor.com® is an Equal Opportunity Employer regardless of age, color, national origin, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, marital status, status as a disabled veteran and/or veteran of the Vietnam Era or any other characteristic protected by federal, state or local law. In addition, Realtor.com® will provide reasonable accommodations for otherwise qualified disabled individuals.
Perks and Benefits
Health and Wellness
- Health Insurance
- Dental Insurance
- Vision Insurance
- Life Insurance
- Short-Term Disability
- Long-Term Disability
- FSA
- HSA
- HSA With Employer Contribution
- Fitness Subsidies
- Pet Insurance
- Mental Health Benefits
- Virtual Fitness Classes
Parental Benefits
- Non-Birth Parent or Paternity Leave
- Fertility Benefits
- Adoption Assistance Program
- Family Support Resources
- Adoption Leave
Work Flexibility
- Hybrid Work Opportunities
- Work-From-Home Stipend
Office Life and Perks
- Commuter Benefits Program
- Casual Dress
- Snacks
- Holiday Events
Vacation and Time Off
- Paid Vacation
- Unlimited Paid Time Off
- Paid Holidays
- Personal/Sick Days
- Sabbatical
- Leave of Absence
- Volunteer Time Off
Financial and Retirement
- 401(K)
- 401(K) With Company Matching
- Company Equity
- Performance Bonus
- Financial Counseling
Professional Development
- Tuition Reimbursement
- Mentor Program
- Internship Program
Diversity and Inclusion
- Diversity, Equity, and Inclusion Program
- Employee Resource Groups (ERG)
- Unconscious Bias Training
Company Videos
Hear directly from employees about what it is like to work at Realtor.com.