Job Title
Trade and Shopper Marketing Manager (Stamford, CT)
Job Description
This role is critical to making consumers lives better via our retail customer relationships. You will create successful Shopper Marketing Plans that will further drive awareness, consideration and conversion of the Philips Sonicare, Philips Norelco, and Philips Avent brands.
Your role:
- Assisting the Shopper Marketing Team Lead in defining the long-term Shopper Marketing Strategy (3-5yrs) including which customers to prioritize, which partners to drive deeper relationships with to create value for the customer and Philips.
- Developing and executing local Shopper and Trade Marketing full year plans driving brand preference and demand for our products through key omnichannel retail outlets.
- Managing how to effectively spend A&P and Trade funds in the year to drive value for our customers, consumers, and the company.
- Ensuring that our National Activation Plans are localized at key retailers by making the plans specific based on customer strategy. You will be critical in inputting to the overall 360 Marketing plan always asking how we can leverage National Plans with retailers to strengthen our relationships.
- Working with the Shopper Marketing Team Lead you will identify opportunities to unlock sales growth by leveraging relationships directly with the Marketing Departments at Amazon, Target, Walmart, Costco, and our Food & Drug partners.
- You will set the Shopper Insights agenda and present to key customers new opportunities to grow their business (and ours) establishing Philips as a thought leader in the categories where we play
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- You have a Bachelor's degree.
- You've acquired 5+ years of experience in Shopper, and/or agency marketing.
- Your skills include proven track record of leveraging data to deliver insights and influence senior stakeholders, excellent presentation and communication skills and command of omnichannel retail principles and best in class shopper plan execution.
- You're a self-starter who desires to show ownership and commitment to the job.
We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help improve the lives of others.
- Learn more about our business .
- Discover our rich and exciting history.
- Learn more about our purpose.
- Read more about our employee benefits .
Additional Information
US work authorization is a precondition of employment. The company will not consider candidates who require sponsorship for a work-authorized visa, now or in the future.
Company relocation benefits will not be provided for this position. For this position, you must reside in or within commuting distance to Stamford, CT.
How we work at Philips
Our newly adopted hybrid work concept fuses flexibility with collaboration to deliver great outcomes for our people and our customers. We are embracing an approach wherein we spend more time together than apart - which for full-time employees translates to an average of at least 3 days working from the office and up to 2 days from home - for our hybrid roles.
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This requisition is expected to stay active for 45 days but may close earlier if a successful candidate is selected or business necessity dictates. Interested candidates are encouraged to apply as soon as possible to ensure consideration.
Philips is an Equal Employment and Opportunity Employer/Disabled/Veteran and maintains a drug-free workplace.