Senior Manager, Marketing Strategy & Business Managment
Major League Baseball’s Office of the Commissioner is seeking a Senior Manager to join its Marketing Strategy team. This team provides advisory to Marketing Leadership in all aspects of the business (strategy and planning, budget management, organization and people, fan insights, and performance measurement), coordinating among Marketing departments and other League functions (Finance, Insights and Analytics, Strategy, Partnerships, etc.) to align and translate business goals into strategic plans.
Responsibilities
Strategy
- Partner with senior leaders to develop annual and long-range marketing goals, objectives, and strategic priorities planning while ensuring alignment with broader MLB-wide planning processes (including annual budget planning)
- Orchestrate institutional alignment and implementation of strategic marketing plans across Marketing teams and internal stakeholders (Partnerships, Paid Content, Product, etc.)
- Translate Leadership’s vision and strategic objectives into actionable operational plans and sustainable execution rhythms to drive business impact, including the creation and maintenance of planning calendars
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Analytics
- In partnership with Marketing functional teams and Analytics, and third party vendors:
- Develop and maintain, and act as a central source for actionable fan insights and target audience strategy, including segmentation
- Develop and maintain marketing performance measurement framework, translating high level Marketing goals/objectives into clear, prioritized KPIs/metrics that accurately measure success against strategic priorities and align with enterprise business impact
- Ensure consistency in measurement frameworks across regions while adapting to market-specific nuances in marketing performance and strategy
- Monitor and analyze Marketing performance to ensure investments and initiatives are driving strategic goals, generating business insights (trends, risks, opportunities) to provide actionable recommendations to Marketing leadership and functional teams
- Foster alignment and accountability across the organization and a collaborative environment to unify cross-functional teams
- Consistently deliver high-quality executive reporting, contribute to and aggregate reporting materials for Owners Meetings and business reviews, and facilitate cross-departmental and partner communication and performance storytelling
Finance
- Domestic Operating Expense, International Marketing Budgets, T&E, Labor
- Oversee budget control of the Marketing group, acting as central point of contact between Finance, Accounting, Marketing department teams, and Leadership on day-to-day management, including forecasts, actuals, accrual exercises, ad hoc incremental investment proposals, variance reconciliation and reallocation
- Provide near-real time expense tracking and reporting guidance, acting as general ledger of record for the Finance department on behalf of Marketing
- Lead annual and long range Marketing budget planning, aligned with org goals and key internal stakeholder priorities (Partnerships, Paid Content, Product, Events, etc.)
- Collaborate with Marketing functional teams to identify opportunities to optimize costs / maximize resources and drive strategy while reinforcing financial standards and best practices, including facilitation of vendor onboarding and billing management processes
Communications
- Develop strategic communications and executive presentations for various business needs, including Owners Meetings, annual strategy, partner communications, senior management meetings, talking points for external engagements, team updates, and other planning and recap materials aligned with business cadences
Qualifications & Skills
- 4-7 years experience in marketing, media, or a related functional area
- Consulting experience preferred
- Superior organizational skills and attention to detail
- Experience leading complex, cross-functional initiatives under tight deadlines
- Excellent written and verbal communication skills, capable of conveying complex information concisely and addressing both strategic and tactical items
- Ability to build trust-based relationships and influence outcomes without formal authority
- Advanced proficiency in Microsoft PowerPoint and Excel is a must
- Proactive, self-motivated, and autonomous, with a strong sense of urgency and bias for action
- Excellent judgment, independent decision-making, and ability to navigate ambiguity
- Strong problem-solving skills and a solution-oriented mindset
- Expertise defining business cases, building roadmaps, and driving execution
Salary Range: $100,000 - $125,000 (Base Salary) + Bonus
As a candidate for this position, your salary and related elements of compensation will be contingent upon your work experience, education, skills and any other factors Major League Baseball (MLB) considers relevant to the hiring decision. In addition to your salary, MLB believes in providing a competitive compensation and benefits package for its employees.
Top MLB Perks & Benefits
- Competitive Benefits Package
- Company 401K Contribution
- Paid Time Off and Holidays
- Paid Parental Leave
- Access to Free Tickets to Baseball Games & MLB.TV
- Discounts at MLB Store | MLBShop.com
- Employee Assistance Programs (EAP)
- Onsite/Online Training & Development Programs
- Tuition Reimbursement
- Disability Benefits (short term and long term)
- Life and Accidental Death Insurance
- Pet Insurance
Why MLB?
Major League Baseball (MLB) is the most historic of the major professional sports leagues in the United States and Canada. Employees love working at MLB because of the culture of growth, teamwork, and professionalism. Employees who are most successful at MLB take initiative, know how to identify problems and provide solutions, and always put the Team first. For those ready to step up to the plate and join the major leagues, MLB takes the same approach as teams do with their players: empowering our “workforce athletes” to be at their best by engineering experiences that put employees in the best position to succeed. Major League Baseball is looking for candidates who are passionate about growing America’s pastime to best serve its fans for decades to come.
MLB is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.
California Residents: Please see our California Recruitment Privacy Policy for more details.
Colorado Residents: Colorado based applicants may redact or remove age-identifying information such as age, date of birth, or dates of school attendance or graduation. You will not be penalized for redacting or removing this information.
Applicants requiring a reasonable accommodation for any part of the application and hiring process, please email us at accommodations@mlb.com. Requests received for non-disability related issues, such as following up on an application, will not receive a response.
Are you ready to Step Up to the Plate? Apply below!
Perks and Benefits
Health and Wellness
Parental Benefits
Work Flexibility
Office Life and Perks
Vacation and Time Off
Financial and Retirement
Professional Development
Diversity and Inclusion