Intern, Marketing & Retail

Job Title:                         Intern, Marketing & Retail

Department:                   Jackie Robinson Training Complex (JRTC)

Reporting to:                  Coordinator, Marketing & Retail

ORGANIZATION:

The Jackie Robinson Training Complex (JRTC) serves as a year-round hub of Major League Baseball (MLB) amateur development initiatives and events designed to diversify and strengthen the talent pipelines of baseball and softball. After assuming operation of the facility in January 2019, MLB designated the complex as the permanent home to several of its signature youth-focused events and programs, such as the Nike RBI World Series and the Hank Aaron Invitational, which teach players how to succeed on the field, in the classroom, and in their communities. The historic facility, formerly known as Dodgertown, served as the Spring Training home of the Brooklyn and Los Angeles Dodgers for 60 years. Dodgertown opened in 1948 as the first racially integrated MLB Spring Training site in the South. On April 2, 2019, MLB renamed the facility the Jackie Robinson Training Complex in honor of its trailblazing namesake. The JRTC is a designated Florida Heritage Landmark and the only sports property on the U.S. Civil Rights Trail.

To learn more visit www.JackieRobinsonTrainingComplex.com

MAJOR PURPOSE:

The Intern, Marketing & Retail for the Jackie Robinson Training Complex (JRTC) assists with day-to-day marketing, communications, and retail operations, activities, and initiatives. These responsibilities include but are not limited to traditional media, social media, corporate partnerships, media relations, and community relations. The Intern, Marketing & Retail will also assist with day-to-day operations and responsibilities of the JRTC onsite gift shop and retail operations.

RESPONSIBILITIES:

• Assist with development and execution of the JRTC marketing plan.
• Assist with content development for advertising campaigns, including traditional media and social media.
• Collaborate on creating, producing, and posting content for all JRTC social media platforms.
• Collaborate on production of email marketing campaigns.
• Assist the Coordinator, Marketing & Retail with retail activities including purchasing, inventory, shipping and receiving, and POS management.
• Help facilitate media relations activities and communications, including helping to monitor Google alerts, write press releases, and coordinate interviews with local media outlets.
• Work alongside the Coordinator, Marketing & Retail to execute community relations initiatives for the JRTC.
• Assist with creating and completing internal graphic design needs and collaborating with MLB design services and third-party vendors.
• Assist with creation, production, and placement of internal signage needs.
• Take and catalogue photos of event activities and facility improvement projects.
• Assist with keeping the JRTC website content up to date.
• Assist the Coordinator, Marketing & Retail with special event coordination such as the Nike RBI Baseball and Softball World Series Championship Games.
• Attend local exhibiting functions to promote the JRTC as a venue for meetings, parties, reunions, etc.
• Conduct facility tours for guests or groups upon request.
• Other duties as assigned by the Coordinator, Marketing & Retail.

REQUIREMENTS:

• The preferred candidate is pursuing their bachelors or masters degree in Marketing, Communications, Sports Management, Advertising, or a related field, or has equivalent work experience and education.
• Ability to manage one's own time.
• Excellent written and verbal communication skills.
• Experience working in professional or amateur baseball preferred.
• Exposure to working in retail preferred.
• Experience in providing excellent customer service to guests.
• Experience using basic graphic design software such as Canva or Adobe Suite preferred.
• Proficiency in Microsoft office products including Word, Excel, and PowerPoint.
• Proficiency in creating content and monitoring trends for social media platforms including Instagram, Facebook, and Twitter.
• Ability to work irregular hours including weekends and holidays.
• Possession of a valid driver's license. 
• Ability to use typical office equipment.
• Ability to lift equipment up to 30 pounds.